Tag Archives: Facebook

Is Social Media an Effective Instrument for Qualitative Education?

Learn about the reasons why social media can be efficient and easy tool in education process!

Students breathe social media; it’s like a drug spreading its tentacles over the younger generation. However, parents and teachers have begun to realize the importance of social media for the younger generation. For instance, they use the Internet databases and social media collaboration as homework writing help tools.

In fact, here is a latest Infographic released by Project Information Literacy on how college students rely on online resources for qualitative study. (more…)

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IBM Social Sentiment Index Predicts New Retail Trend in the Making

Analytics points to the “Birth of a Trend,” steampunk aesthetic to pervade pop culture in 2013

ARMONK, N.Y. – 14 Jan 2013: National Retail Federation Convention – Based on an analysis of more than a half million public posts on message boards, blogs, social media sites and news sources, IBM predicts that ‘steampunk,’ a sub-genre inspired by the clothing, technology and social mores of Victorian society, will be a major trend to bubble up, and take hold, of the retail industry. Major fashion labels, accessories providers and jewelry makers are expected to integrate a steampunk aesthetic into their designs in the coming year.

Measuring public sentiment can help retail chief marketing officers customize incentives and services to be more in tune with what customers are asking for, using data to tailor their offerings to address fast-moving trends and real-time customer needs. (more…)

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Making Health Fun

Get Up and Do Something is source for optimal health

Mike Peterson believes that the best way to bring about changes in health behavior is to take an approach that’s fun, positive, and motivational.

So the website he developed and runs with the health promotion master’s students at the University of Delaware is “not about ‘guilting’ people into doing things — it’s about playing to their better angels.” (more…)

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Argentina Ranks First in Worldwide Desktop Social Networking Engagement at Nearly 10 Hours per Visitor Each Month

Analysis of Social Networking in Latin America Shows LinkedIn Grabbing #2 Position with35 Million Monthly Visitors

Santiago, Chile, December 20, 2012 – comScore, a leader in measuring the digital world, today released an analysis of social networking activity in Latin America, which found that Argentina and Brazil led as the most engaged social networking markets worldwide with visitors spending an average of near 10 hours on social networking sites in November 2012. The study also found that LinkedIn, which has grown strongly in the past year due to both organic growth and the acquisition of Slideshare.net, is now the second most visited social network in Latin America. (more…)

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China and the Internet

Internet bringing change to Chinese society, China Forum speaker says

The Internet is affecting every facet of Chinese life and shaping public opinion, according to Sanjiu Yan, the guest speaker at the inaugural China Forum, held Friday, Oct. 26, at the University of Delaware.

Yan, a former journalist who is now the dean of the College of Communication at East China Normal University in Shanghai, presented the first talk in the China Forum, a new monthly lecture series hosted by the Confucius Institute at UD. (more…)

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The Relationship between Consumer Behavior and Facebook

We spend a lot of time on Facebook. No joke, right? So it should really come as no surprise that companies have turned to Facebook to appeal more directly to consumers. But how much does business marketing on Facebook affect us?  Recently Chadwick Martin Bailey, a custom market research company, teamed up with Constant Contact to conduct a study on the relationship between Facebook and consumer behavior, polling 1,491individuals 18 and older.

According to some of the highlights from the study:

1. 52% of Americans over 18 spend at least an hour on Facebook each week. That 52% can be further broken down into 29% spend 1-5 hours on the site each week, 11% spend 6-10 hours there, 6% spend 11-20 hours perusing the site, and 6% log 21+hours on Facebook each week. That’s a lot of time on Facebook! (more…)

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“Nike+ Kinect Training” Provides World Class Athletic Training – at Home

Microsoft and Nike team up to make Nike’s elite athletic training – never before available to the public – available to everyone in the comfort of their living room with the power of Kinect for Xbox 360.

REDMOND, Wash. – Oct. 30, 2012 – Want to get athlete fit? With “Nike+ Kinect Training,” you can just do it in your living room.

“Nike+ Kinect Training,” a new personal training program for Xbox 360, hits shelves today. It’s just in time for gift shoppers – or, just in time to buy, open, and use it to help stay in shape during the calorie-laden holidays.

“This is really not an exercise game; it’s a game-changing, truly personalized fitness program,” says Michelle Tatom, one of Microsoft’s executive producers of “Nike+ Kinect Training.” (more…)

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comScore Releases September 2012 U.S. Online Video Rankings

Maker Studios Inc. Climbs Into #3 Position in YouTube Partner Channels Ranking

RESTON, VA, October 29, 2012– comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 181 million U.S. Internet users watched more than 39 billion online content videos in September, while video ad views totaled 9.4 billion.

Top 10 Video Content Properties by Unique Viewers

Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in September with 150.3 million unique viewers, followed by Yahoo! Sites with 57.4 million, AOL, Inc. with 53.8 million, VEVO with 50.3 million and Facebook.com with 46.4 million. More than 39 billion video content views occurred during the month, with Google Sites generating the highest number at 13.1 billion, followed by AOL, Inc. with 741 million. Google Sites had the highest average engagement among the top ten properties. (more…)

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