Children’s social skills may be declining as they have less time for face-to-face interaction due to their increased use of digital media, according to a UCLA psychology study.
UCLA scientists found that sixth-graders who went five days without even glancing at a smartphone, television or other digital screen did substantially better at reading human emotions than sixth-graders from the same school who continued to spend hours each day looking at their electronic devices. (more…)
Maker Studios Inc. Climbs Into #3 Position in YouTube Partner Channels Ranking
RESTON, VA, October 29, 2012– comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 181 million U.S. Internet users watched more than 39 billion online content videos in September, while video ad views totaled 9.4 billion.
Top 10 Video Content Properties by Unique Viewers
Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in September with 150.3 million unique viewers, followed by Yahoo! Sites with 57.4 million, AOL, Inc. with 53.8 million, VEVO with 50.3 million and Facebook.com with 46.4 million. More than 39 billion video content views occurred during the month, with Google Sites generating the highest number at 13.1 billion, followed by AOL, Inc. with 741 million. Google Sites had the highest average engagement among the top ten properties. (more…)
Nearly 2 in 5 Tablet Owners Read Newspapers and Magazines on Their Device in August
Kindle Fire Owners Most Likely to Consume News According to comScore TabLens
RESTON, VA, October 17, 2012 – comScore, Inc., a leader in measuring the digital world, today released a study of tablet newspaper and magazine readership based on data from its comScore TabLens service. The study found that nearly 2 in 5 U.S. tablet owners read newspapers and/or magazines on their device in August, with 1 in 10 reading publications almost daily. Analysis of readership activities across platforms revealed that Kindle Fire users displayed the strongest propensity for reading newspapers and magazines on their device.
“Tablets are fundamentally redefining how people consume news and information, with the format more conducive to reading longer form content than PCs or smartphones,” said Mark Donovan, comScore SVP of Mobile. “In the case of online newspapers, tablets are now driving 7 percent of total page views, an impressive figure considering the relative infancy of the tablet space. Publishers that understand how these devices are shifting consumption dynamics will be best positioned to leverage this platform to not only drive incremental engagement among current subscribers but also attract new readers.” (more…)
RESTON, VA, September 12, 2012 – comScore, Inc., a leader in measuring the digital world, today released its monthly analysis of U.S. web activity at the top online properties for August 2012 based on data from the comScore MMX service.
With the release of August 2012 U.S. MMX data, comScore introduced three important methodological enhancements to our estimates that will affect data on a go-forward basis. The first enhancement is the incorporation of updated demographic universe estimates based on data from the 2010 U.S. census, which provides an improved accounting of the percentage of the population falling into each demographic segment. The second enhancement was an improvement in comScore’s enumeration survey methodology to better represent persons in cell-phone only households. The third and final enhancement is a new technique to account for cookie rejection in Safari browsers, for sites measured via comScore’s Unified Digital Measurement (UDM) methodology.. (more…)
Cybersecurity expert Hathaway discusses risks of modern digital world
The near future of digital technology could allow citizens to turn on their toaster ovens via the Internet from just about anywhere, but these developments could pose serious threats to individuals’ safety, according to a cybersecurity expert.
Melissa Hathaway, a former senior director for cyberspace in the National Security Council, highlighted examples of the threats the Internet has created for both national and personal security during a University of Delaware Global Agenda speaker series presentation on Wednesday night, April 11, in Mitchell Hall. (more…)
RESTON, VA, November 11, 2011 – comScore, Inc., a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in October with 65.6 percent of search queries conducted.
U.S. Explicit Core Search
Google Sites led the U.S. explicit core search market in October with 65.6 percent market share (up 0.3 percentage points), followed by Yahoo! Sites with 15.2 percent and Microsoft Sites with 14.8 percent (up 0.1 percentage point). Ask Network accounted for 2.9 percent of explicit core searches, followed by AOL, Inc. with 1.5 percent. (more…)
*40 Percent of Smartphone Owners Use Handset for Gaming* Hamburg, Germany, August 15, 2011 – comScore, Inc., a leader in measuring the digital world, today announced that, in June 2011, a total of 25.2 million Germans have visited online gaming sites. The category rose by 8 percent compared to last year, and online gaming now […]
*Google Android Captures #1 Position in Smartphone Market*
RESTON, VA, March 7, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending January 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 24.9 percent market share. Google Android took the lead among smartphone platforms with 31.2 percent market share, after two short months in second place.
OEM Market Share
For the three month average period ending in January, 234 million Americans ages 13 and older used mobile devices. Device manufacturer Samsung ranked as the top OEM with 24.9 percent of U.S. mobile subscribers, up 0.7 percentage points from the three month period ending in October. LG ranked second with 20.8 percent share, followed by Motorola (16.5 percent), RIM (8.6 percent) and Apple (7.0 percent).(more…)
