Tag Archives: Facebook

What marketing action makes you business tycoon

To be successful in any business venture, one needs to be creative and utilize all the marketing promotion tools effectively, so as to come up as a successful business developer. One needs to perform certain actions to create a name for oneself in the niche area of specialization.

Below are listed certain tips and rules that one need to follow, so as to become a successful business entrepreneur.

1.) Getting creative

You need to be creative in promoting your business venture. the competition is extremely tough and one needs to be a step ahead of the competitors. Suppose, you are in the business of designing t shirts for young generation. Take help from social media websites as Facebook as the same offers huge potential to promote your product and service. (more…)

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comScore Releases April 2013 U.S. Online Video Rankings

Video Ad Views Reach Another All-Time High at 13.2 Billion in April

RESTON, VA, May 22, 2013  – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 181.9 million Americans watched 38.8 billion online content videos in April, while the number of video ad views reached an all-time high at 13.2 billion.

Top 10 Video Content Properties by Unique Viewers

Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in April with 154.6 million unique viewers, followed by Facebook with 627 million, VEVO with 52.9 million, NDN with 45.3 million, and Yahoo! Sites with 45.1 million. Nearly 39 billion video content views occurred during the month, with Google Sites generating the highest number at 13.0 billion and Facebook reaching an all-time high once again with 740.8 million. Google Sites had the highest average engagement among the top ten properties. (more…)

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Highly logical: Microsoft and Paramount Pictures team up to promote new ‘Star Trek Into Darkness’ film

A new Star Trek app for Windows 8 and Windows Phone kicked off an unprecedented cross-company partnership to promote “Star Trek Into Darkness,” the new film from Paramount Pictures. Star Trek movie-themed content will materialize across Microsoft’s consumer products and services leading up the May 16 release of the highly anticipated new movie.

REDMOND, Wash. – May 15, 2013 – Star Trek and Microsoft — a logical pairing, Spock might say.

Paramount Pictures thought so. (more…)

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Mobile health technologies to rapidly test and track infectious diseases

Early-warning sensor systems that can test and track serious infectious diseases – such as major flu epidemics, MRSA and HIV – using mobile phones and the internet are being developed by a major new Interdisciplinary Research Collaboration (IRC) led by UCL.

The new £11 million IRC, funded by the Engineering and Physical Sciences Research Council (total investment £16 million), will develop mobile health technologies that allow doctors to diagnose and track diseases much earlier than ever before. (more…)

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IBM Taps Big Data to Help Solve Water Challenges Across South Africa

“WaterWatchers,” a new mobile app, harnesses the power of crowdsourcing

Johannesburg, South Africa – 22 Mar 2013: IBM marks World Water Day with the launch of a crowdsoucing project to help capture, share and analyze information about the water distribution system in South Africa. The project, called “WaterWatchers,” is driven by a new mobile phone application and SMS capability that will enable South African citizens to report water leaks, faulty water pipes and general conditions of water canals. Every update will provide vital data points to an aggregated “WaterWatchers” report to create a single view of the issues challenging South Africa’s water distribution system.

The free app, which is currently available for Android and available for download at www.ibmwaterwatchers.co.za, and the SMS capability* together provide an easy way for anyone to collect and report issues on local waterways and pipes to a centralized portal. After taking a photo and answering three simple questions about the particular water canal or pipe, the data is uploaded in real-time to a central database. After 30 days, the data will be analyzed and aggregated into a meaningful “leak hot spot” map for South Africa. (more…)

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comScore Releases ‘2013 Europe Digital Future in Focus’ Report

Russia Has Europe’s Largest Internet Audience, Whilst Turkey Counts the Youngest Users

Highest Penetration in Europe: 2 in 3 Dutch Internet Users Visited Banking Sites

London, UK, 21st March 2013 – comScore, Inc., a global leader in digital measurement and analytics, today released the 2013 Europe Digital Future in Focus report. The report provides a comprehensive overview of the European market and identifies the prevailing trends in web usage, online video, mobile and search. There is also a special scorecard section, which shows the top sites for all 18 European countries measured by comScore as well as an overview of top news, retail and online banking sites per market.

“European consumers are more digitally-engaged than ever before and their usage of mobile, internet-enabled devices is re-defining the media landscape,” said Paul Goode, Chief Advisor Industry Relations for comScore in Europe. “Advertisers, agencies and media owners need to understand the rising number of multi-platform consumers and the more complex digital ecosystem that has developed over the past years. Insights about key trends and underlying drivers enable clients to manage their digital investments effectively.” (more…)

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‘Most Verbose’: Meet Microsoft’s Original MVP

Twenty years ago, Calvin Hsia created a list of the “Most Verbose People” on a CompuServe forum that became Microsoft’s Most Valuable Professional program.

REDMOND, Wash. – It’s 1993, and you need technical support. Who you gonna call?

Most techies at the time would plug in their modems and dial up CompuServe. In the days before Twitter, Facebook and broadband, CompuServe’s forums were a gathering place for geeks to talk shop and get answers to burning questions. (more…)

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High Stakes: Businesses Make Big Data Bets

Big data has exploded into the mainstream, and very soon harnessing the power of information won’t just be a matter of profitability, but of survival. Microsoft has the tools to help businesses survive and thrive in the dawning age of big data.

REDMOND, Wash. – Feb. 13, 2013 – For the first time in history, it’s going to start raining information.

Hallelujah or headache? For businesses, it’s all about being ready to ride this perfect storm of big data – and their understanding of what’s at stake. (more…)

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