Tag Archives: social marketing

Making Health Fun

Get Up and Do Something is source for optimal health

Mike Peterson believes that the best way to bring about changes in health behavior is to take an approach that’s fun, positive, and motivational.

So the website he developed and runs with the health promotion master’s students at the University of Delaware is “not about ‘guilting’ people into doing things — it’s about playing to their better angels.” (more…)

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