Tag Archives: Facebook

comScore Releases European Engagement and Top Web Properties Rankings for April 2011

*European Online Travel Industry Shows 11 Percent Growth in the Past Year*

LONDON, UK, June 1, 2011 – comScore, Inc., a leader in measuring the digital world, today released an overview of internet usage in Europe, showing 365.3 million unique visitors went online in April 2011 for an average of 24.2 hours per person. This study draws its analysis from comScore’s research panel, which shows internet usage in 49 European markets aggregated under the European region and provides individual reports on 18 markets. Among the 18 markets, the Netherlands showed the highest average engagement at 31.3 hours per person, 30 percent higher than the collective European average. (more…)

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Who Knows You Best? Not You, Say Psychologists

Know thyself. That was Socrates’ advice, and it squares with conventional wisdom. “It’s a natural tendency to think we know ourselves better than others do,” says Washington University in St. Louis assistant professor Simine Vazire.

But a new article by Vazire and her colleague Erika N. Carlson reviews the research and suggests an addendum to the philosopher’s edict: Ask a friend. “There are aspects of personality that others know about us that we don’t know ourselves, and vice-versa,” says Vazire. “To get a complete picture of a personality, you need both perspectives.” The paper is published in Current Directions in Psychological Science, a journal of the Association for Psychological Science. (more…)

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Ants Give New Evidence for Interaction Networks

*UA researchers have uncovered evidence in ant colonies suggesting that social networks may function differently than previously assumed.*

Be it through the Internet, Facebook, the local grapevine or the spread of disease, interaction networks influence nearly every part of our lives.

Scientists previously assumed that interaction networks without central control, known as self-directed networks, have universal properties that make them efficient at spreading information. Just think of the local grapevine: Let something slip, and it seems like no time at all before nearly everyone knows. (more…)

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A First Look at the Next Release of Windows Phone

*Windows Phone “Mango” connects smartphone users to people, apps and the Internet faster and easier.*

REDMOND, Wash. May 24, 2011 – Microsoft today provided the first official look at the next release of Windows Phone, code named “Mango.” The new release includes hundreds of new features that will deliver smarter and easier communications, apps and Internet experiences.

“When we looked ahead to the next release, we wanted to stay true to the principles of Windows Phone 7 – that software should get out of your way and quickly connect you to the things that matter most,” said Greg Sullivan, senior product manager of mobile communications at Microsoft. “Mango builds on the work that we did in Windows Phone 7 and extends a lot of key scenarios around communications, apps, and Internet experiences – with even more capability and a deeper level of integration.” (more…)

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Take Fear Head on, Actor Tom Hanks Tells Yale Seniors

How Yale’s newest graduates make their imprint on the world and on history will be determined by how well they handle fear and inspire faith, Oscar-winning actor Tom Hanks told the seniors in his Class Day address on May 22.

In the ceremony on the Old Campus, Hanks urged the soon-to-be graduates to begin their future by coming to the aid of the U.S. veterans of the Iran and Afghan wars, whose “faith in themselves is shadowed by the fear of not knowing what is expected of them next,” he said. (more…)

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Bing Makes Search Social with Help from 500 Million Friends

*New social features in Bing let users make decisions with help from their Facebook friends.*

REDMOND, Wash. — Bing is adding 500 million new friends, and they’re all going to help the search experience become a lot more social. (more…)

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U.S. Online Display Advertising Market Delivers 1.1 Trillion Impressions in Q1 2011

*Facebook.com Now Accounts for Nearly 1 in 3 Online Display Ads in U.S.*

RESTON, VA, May 4, 2011 – comScore, Inc., a leader in measuring the digital world, today released an overview of the U.S. online display advertising market for Q1 2011 based on data from comScore Ad Metrix, indicating that nearly 1.11 trillion display ads were delivered to U.S. Internet users during the quarter. Facebook accounted for 346 billion impressions, nearly double the number it delivered in Q1 2010, and accounting for nearly one third of all display ad impressions delivered. (more…)

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comScore Launches Online Video Measurement Service in Turkey

*More Turkish Viewers Watch Online Video on Facebook Than YouTube*

London, UK, April 7, 2011 – comScore, Inc., a leader in measuring the digital world, today announced the launch of Video Metrix in Turkey. This online video measurement service, which was the first to market in the U.S. more than four years ago, has been developed to enable comScore’s clients to succeed in the online video marketplace. The debut Video Metrix report in Turkey showed that nearly 3 billion online videos were viewed by 20.2 million unique viewers in February 2011.

“At Nokta, we are firm believers in the value of transparency – not just to our business, but to the marketplace as a whole […],” says Tümay Asena, CEO at Nokta Medya. ”After a quick and easy tag implementation process, we are now looking forward to being able to showcase the full value of our video offering in ways that suit both the targeting needs of media planners, and the Nokta business model. The introduction of Video Metrix, comScore’s video measurement service, will make a true difference to the Turkish market.” (more…)

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