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comScore Releases July 2011 U.S. Online Video Rankings

By Guest PostAugust 22, 2011Technologyamericans, brightroll video network, Comscore, Facebook, Google, howcast, hulu, internet users, machinima, maker studios, Microsoft, online video content, vevo, viacom digital, video metrix, YouTube, youtube partner channels

*comScore Announces Availability of New YouTube Partner Reporting*

RESTON, VA, August 22, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 180 million U.S. Internet users watched online video content in July for an average of 18.5 hours per viewer. The total U.S. Internet audience engaged in a record 6.9 billion viewing sessions.

YouTube Partner Reporting Now Available in Video Metrix

comScore is now able to provide YouTube Partner Reporting within the Video Metrix offering, for a never-before-seen look at viewership across hundreds of YouTube partners and their channels. This new feature provides a comprehensive and granular view of the unique audiences within different YouTube partner channels, enabling advertisers to more-easily create and optimize campaigns across specific channels to reach desired target audiences. The July data release for YouTube Partner Reporting includes dozens of beta partners, while comScore and Google plan to initiate reporting of more partners with the release of August data. (more…)

comScore Releases March 2011 U.S. Online Video Rankings

By Guest PostApril 12, 2011Technologyamericans, aol, brightroll video network, Comscore, comscore video metrix, google sites, hulu, internet audience, internet user, online video, online video content, tremor media video network, u s, vevo, yahoo! Sites, YouTube

*Google Sites Nears 2 Billion Content Viewing Sessions*

RESTON, VA, April 12, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 174 million U.S. Internet users watched online video content in March for an average of 14.8 hours per viewer. The total U.S. Internet audience engaged in more than 5.7 billion viewing sessions during the course of the month. (more…)

comScore Releases February 2011 U.S. Online Video Rankings

By Guest PostMarch 17, 2011Technologyamericans, Comscore, comscore video metrix, Facebook, google sites, hulu, internet users, microsoft sites, online video content, spotxchange video ad network, vevo, yahoo! Sites, YouTube

*Microsoft Sites Jumps to Second Place in Video Content Ranking*

RESTON, VA, March 17, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 170 million U.S. Internet users watched online video content in February for an average of 13.6 hours per viewer. The total U.S. Internet audience engaged in more than 5.0 billion viewing sessions during the course of the month.

Top 10 Video Content Properties by Unique Viewers

Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in February with 141.1 million unique viewers. Microsoft Sites captured the #2 ranking (up from #7) with 48.8 million viewers, followed by Yahoo! Sites with 46.7 million viewers. Facebook.com came in fourth with nearly 46.7 million viewers, while VEVO ranked fifth with 45.9 million viewers. Google Sites had the highest number of viewing sessions with 1.8 billion, and average time spent per viewer at 262 minutes, or 4.4 hours. (more…)

comScore Releases January 2011 U.S. Online Video Rankings

By ShamsFebruary 16, 2011Technologyaol, brightroll video network, Comscore, comscore video metrix, google sites, hulu, internet users, microsoft sites, online video content, potential reach, tremor media video network, u s, vevo, viacom digital, video ads, Yahoo, YouTube

*VEVO Captures Second Place in Video Content Ranking*

RESTON, VA, February 15, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 171 million U.S. Internet users watched online video content in January for an average of 14.5 hours per viewer. The total U.S. Internet audience engaged in nearly 4.9 billion viewing sessions during the course of the month.

Top 10 Video Content Properties by Unique Viewers

Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in January with 144.1 million unique viewers. VEVO captured the #2 ranking with 51.0 million viewers, followed by Yahoo! Sites with 48.7 million viewers. Viacom Digital took the fourth position with 48.1 million viewers, while AOL, Inc. drew 44.5 million viewers. Google Sites had the highest number of viewing sessions with 1.9 billion, and average time spent per viewer at 283 minutes, or 4.7 hours. (more…)

comScore Releases November 2010 U.S. Online Video Rankings

By Guest PostDecember 17, 2010Technologyadap, americans, aol, break media, brightroll video network, Comscore, comscore video metrix, cwtv, digital world, Facebook, Google, hulu, online video content, scanscout network, television, tremor media, tv, us internet audience, us internet users, vevo, viacom digital, video ads, Yahoo, YouTube

*Viewers at Google Sites Watch Average 4.5 Hours of Video During Month*

RESTON, VA, December 16, 2010 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 172 million U.S. Internet users watched online video content in November. The total U.S. Internet audience engaged in nearly 5.2 billion viewing sessions during the course of the month. (more…)

comScore Releases October 2010 U.S. Online Video Rankings

By Guest PostNovember 15, 2010Technologyadap, americans, brightroll video network, Comscore, comscore video metrix, cwtv, Facebook, Google, hulu, online video content, tremor media video network, us internet users, vevo, viacom digital, video online, Yahoo, YouTube

*Hulu Delivers 1 Billion Video Ads as Fall TV Season Increases Viewership*

RESTON, VA, November 15, 2010 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 175 million U.S. Internet users watched online video content in October for an average of 15.1 hours per viewer. The total U.S. Internet audience engaged in more than 5.4 billion viewing sessions during the course of the month. (more…)

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