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U.S. Online Display Advertising Market Delivers 1.1 Trillion Impressions in Q1 2011

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*Facebook.com Now Accounts for Nearly 1 in 3 Online Display Ads in U.S.*

RESTON, VA, May 4, 2011 – comScore, Inc., a leader in measuring the digital world, today released an overview of the U.S. online display advertising market for Q1 2011 based on data from comScore Ad Metrix, indicating that nearly 1.11 trillion display ads were delivered to U.S. Internet users during the quarter. Facebook accounted for 346 billion impressions, nearly double the number it delivered in Q1 2010, and accounting for nearly one third of all display ad impressions delivered. (more…)

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U.S. Online Display Advertising Market Delivers 22 Percent Increase in Impressions vs. Year Ago

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*Facebook.com Now Accounts for Nearly 1 in 4 Online Display Ads in U.S.*

RESTON, VA, November 8, 2010 – comScore, Inc., a leader in measuring the digital world, today released an overview of the U.S. online display advertising market for Q3 2010, which showed strong gains following softness for much of 2009. Data from the comScore Ad Metrix online advertising intelligence service indicated that nearly 1.3 trillion display ads were delivered to U.S. Internet users during the third quarter, marking a 22-percent increase versus year ago. (more…)

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