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Smartphones and Tablets Drive Nearly 5 Percent of Digital Traffic in EU5

By Guest PostOctober 26, 2011Technologyadoption of smartphones, apple ios, Comscore, connected devices, digital media consumption, eu5, france, Germany, google android, ipads, iphones, ipod touches, italy, jeremy copp, leading european markets, mobile in europe, mobilens, spain, symbian, united kingdom

*Apple iOS Accounts for 31 Percent of EU5 Mobile and Connected Devices in Use and 61 Percent of Non-Computer Digital Traffic*

LONDON, UK, 26 October 2011 – comScore, Inc., a leader in measuring the digital world, today released an overview of the mobile and connected device landscape across five leading European markets (France, Germany, Italy, Spain and the United Kingdom). The data shows cross-platform digital media consumption on the rise in the region, buoyed by the growth in adoption of smartphones, tablets and other non-computer web-enabled devices, collectively termed “connected devices”. In August 2011, these devices drove 4.6 percent of total digital traffic in the EU5, fuelled primarily by the use of smartphones.

“While we have seen the increasing adoption of smartphones in the EU5 contribute to the rapid growth of mobile media consumption, we are also beginning to see tablets and other connected devices play an increasing role,” said Jeremy Copp, comScore vice president for Mobile in Europe. “With more options available for consuming digital media on the go than ever before, many users now access online content from multiple platforms throughout the day. This media fragmentation has made it more important than ever for advertisers and publishers to take a holistic view of audience measurement to effectively reach their audiences.” (more…)

European Engagement on Entertainment Sites Grows 10 Percent in the Past Year

By Guest PostOctober 11, 2011TechnologyComscore, dailymotion, european markets, Facebook, france, german prosiebensat1, Germany, Google, internet usage in europe, italy, Microsoft, poland, russian federation, russian social network, spain, top european web property, turkey, united kingdom, vevo, vkontakte, YouTube

*comScore Releases Overview of European Internet Usage for August 2011*

LONDON, UK, 11 October 2011 – comScore, Inc., a leader in measuring the digital world, today released an overview of internet usage in Europe, showing 372.1 million unique visitors went online in August 2011 for an average of 25.4 hours per person. This release highlights internet usage in 49 European markets aggregated under the European region and provides individual reporting on 18 markets. Among the reportable markets, the United Kingdom showed the highest engagement with users spending an average of nearly 35 hours online in the past month, up 1.5 hours from the previous month. (more…)

NASA Leads Study of Unprecedented Arctic Ozone Loss

By Guest PostOctober 2, 2011Science1989 montreal protocol, alfred wegener institute for polar and marine research, amount of ozone, Antarctic, antarctic ozone hole, Arctic, arctic ozone loss, arctic polar vortex, arctic stratospheric temperatures, aura and calipso spacecraft, boulder, canada, chemical ozone destruction, chlorine monoxide, denmark, depletion of earth ozone layer, finland, Germany, gloria manney, Japan, jet propulsion laboratory in pasadena, low temperatures, NASA, new mexico institute of mining and technology in socorro, noaa earth system research laboratory, ozone hole, potsdam, russia, spain, stratosphere, stratospheric ozone layer, the netherlands, ultraviolet rays, united states, winter

PASADENA, Calif. – A NASA-led study has documented an unprecedented depletion of Earth’s protective ozone layer above the Arctic last winter and spring caused by an unusually prolonged period of extremely low temperatures in the stratosphere.

The study, published online Sunday, Oct. 2, in the journal Nature, finds the amount of ozone destroyed in the Arctic in 2011 was comparable to that seen in some years in the Antarctic, where an ozone “hole” has formed each spring since the mid-1980s. The stratospheric ozone layer, extending from about 10 to 20 miles (15 to 35 kilometers) above the surface, protects life on Earth from the sun’s harmful ultraviolet rays. (more…)

Android Captures #2 Ranking Among Smartphone Platforms in EU5

By Guest PostSeptember 13, 2011Technologyandroid device, apple ios, Comscore, eu5, european markets, france, Germany, Google, google android platform, growth trends of smartphone, htc, italy, jeremy copp, Microsoft, mobile, mobile media landscape, rim, spain, symbian, united kingdom

*HTC and Samsung Emerge as Top Android Device Manufacturers*

LONDON, UK, 13 September 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service analysing growth trends of the smartphone platforms across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom). In July 2011, nearly 1 in 4 smartphone users in EU5 reported using smartphones running on the Google Android platform. HTC had the highest market share among mobile original equipment manufacturers (OEMs), accounting for 34.6 percent of Android devices used across the region in this period, followed closely by Samsung with 31.7 percent of Android devices. (more…)

UK Mobile Retail Access via Smartphone Grew 163 Percent in Past Year

By Guest PostJuly 29, 2011Technologyapp access for mobile, benchmarks, Comscore, eu5 region, european markets, france, Germany, italy, jeremy copp, mobile devices in europe, mobile subscribers, online retail sites, smartphone ownership, smartphone users, spain, uk

*Mobile Browsers, Rather than Apps, Drive Access to Mobile Retail Activities Across EU5*

LONDON, UK, 29th July, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service showing that 13.5 million users across the five leading European markets (France, Germany, Italy, Spain and the UK), accounting for 5.8 percent of all mobile subscribers, accessed online retail sites in the three month average period ending May 2011. In the EU5 region, the number of smartphone users accessing online retail sites has increased by 80 percent over the past year. This growth is even stronger in the UK, with a 163-percent increase in smartphone users accessing retail sites since May 2010. (more…)

Germany Leads Europe in Online Video Viewing

By Guest PostJune 14, 2011Technologybbc sites, Comscore, comscore video metrix, dailymotion, european countries, Facebook, france, Germany, Google, italy, mike read, online video viewing, prosiebensat1 sites, russia, spain, turkey, uk, YouTube, youtube channel

*Internet Users in Germany, Turkey, Spain and UK Watch Average of At Least 30 Minutes a Day of Online Video*

LONDON, UK, 14 June, 2011 – comScore, Inc., a leader in measuring the digital world, today released April 2011 data from the comScore Video Metrix service, showing that Germany leads in online video viewing across several reporting metrics for the European countries currently reported in comScore Video Metrix (France, Germany, Italy, Russia, Spain, Turkey and UK).

“Online video is beginning to compete with traditional television viewing for people’s attention, and Internet users in several European countries are leading the way,” said Mike Read, comScore SVP of Europe. “Germany is not only the largest European market for online video viewing but also the most engaged at nearly 20 hours per viewer per month, while several other countries are not far behind.” (more…)

comScore Releases European Engagement and Top Web Properties Rankings for April 2011

By Guest PostJune 1, 2011TechnologyComscore, comscore vp, european markets, european web property, expedia sites, Facebook, french national railway corporation, google sites, groupe sncf, helene azevedo, hotels, internet usage in europe, ireland, mail, microsoft sites, Netherlands, russian social network, social networks, spain, total european internet audience, tripadvisor sites, tsjerk kooistra, unique visitors, vkontakte

*European Online Travel Industry Shows 11 Percent Growth in the Past Year*

LONDON, UK, June 1, 2011 – comScore, Inc., a leader in measuring the digital world, today released an overview of internet usage in Europe, showing 365.3 million unique visitors went online in April 2011 for an average of 24.2 hours per person. This study draws its analysis from comScore’s research panel, which shows internet usage in 49 European markets aggregated under the European region and provides individual reports on 18 markets. Among the 18 markets, the Netherlands showed the highest average engagement at 31.3 hours per person, 30 percent higher than the collective European average. (more…)

Europe Sees 40 Percent Growth in Mobile Banking Through Smartphones

By Guest PostMay 27, 2011Technologyapple, benchmark data, Comscore, comscore europe, european markets, france, Germany, google android, italy, jeremy copp, mobile bankers in eu5, mobile banking in europe, mobile users, smartphone users, spain, uk

*Males Nearly Twice as Likely as Females to Use Mobile Banking*

LONDON, UK, May 27, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service which showed that 20 million mobile users across the five leading European markets (UK, France, Spain, Germany and Italy), representing 8.5 percent of mobile subscribers in these markets, accessed their bank account via a mobile phone in March 2011. Since August 2010, the first month this activity has been measured in MobiLens, there has been a 15.4 percent rise in mobile bankers which has been largely driven by smartphone users who accounted for 70 percent of the mobile banking market in March 2011. Among Smartphone owners the number of banking users has risen by 40 percent since August 2010. (more…)

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