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Browser Plug-in Helps People Balance Their Political News Reading Habits

By Guest PostSeptember 29, 2012Politics, Technologyappalling cesspool, article, balanced view, balancer, behavior, cartoon, chrome browser, debate, democrat, Google, michigan, new jersey, online, plug in, political bias, political blog, political news, political rumor, political spectrum, presidential election, reading habit, republican, sean munson, self discovery, site, Social networking, university, US, voter, Washington, web browser

As the U.S. presidential election approaches, many voters become voracious consumers of online political news. A tool by a University of Washington researcher tracks whether all those articles really provide a balanced view of the debate – and, if not, suggests some sites that offer opinions from the other side of the political spectrum.

Balancer, a free plug-in for Google’s Chrome browser, was developed this summer by Sean Munson, a new UW assistant professor of Human Centered Design and Engineering. The tool analyzes a person’s online reading habits for a month and calculates the political bias in that behavior. It then suggests sites that represent a different point of view and continues to monitor reading behavior and offer feedback. (more…)

Social Networking Pays Off More in the U.S. than Germany

By Guest PostAugust 4, 2012Technologydavid warner, economic inequality, finding jobs, Germany, richard benton, social connection, social network, Social networking, steve mcdonald, united states, university of nebraska

New research from North Carolina State University shows that informal social networks play an important role when it comes to finding jobs in both the United States and Germany, but those networks are significantly more important for high-paying jobs in the United States – which may contribute to economic inequality.

“It is interesting to note that the open market system in the United States, with minimal labor regulations, actually sees people benefiting more from patronage – despite the expectation that open markets would value merit over social connections,” says Richard Benton, a Ph.D. student at NC State who co-authored the research. (more…)

New IBM Software Transforms the Digital Experience

By Guest PostJuly 13, 2012Technologyandroid, cios, cmos, digital marketing, england lawn, Facebook, ibm, ibm intranet, ibm software, ipad, iPhone, michel min, mick desmond, mobile commerce, mobile devices, omron, ozone intranet, slamtracker, Social networking, software, tennis club, Twitter, website, wimbledon

Delivers New Interactive Online Experience for 16 Million Tennis Fans on wimbledon.com

ARMONK, NY – 13 Jul 2012: IBM today announced new software that helps CMOs and CIOs transform the digital experience for employees, customers and fans across a broad range of mobile devices.

The new software brings together the power of social networking, analytics and mobile computing to front office operations and externally to clients, allowing companies to create exceptional Web experiences. As a result, organizations can gain faster insight on customer buying patterns and consumer sentiment allowing them to more quickly reach and engage their audiences. (more…)

Mutltitasking May Hurt Your Performance, But It Makes You Feel Better

By Guest PostApril 30, 2012General, Media, Sciencebook, cellphone, cognitive goal, cognitive need, cognitive task, computer use, good feeling, jeff grabmeier, john tchernev, media multitasking, media sources, multitasking, online video, reading, Social networking, text message, watching tv, web browsing, zheng wang

COLUMBUS, Ohio – People aren’t very good at media multitasking – like reading a book while watching TV – but do it anyway because it makes them feel good, a new study suggests.

The findings provide clues as to why multitasking is so popular, even though many studies show it is not productive.

Researchers had college students record all of their media use and other activities for 28 days, including why they used various media sources and what they got out of it. (more…)

Brazil’s Social Networking Activity Accelerates in the Past Year Fueled by Facebook Growth

By Guest PostMarch 19, 2012Technologyalex banks, brasilia, brazil, brazil digital future, Comscore, digital advertising, digital trends, Economy, Facebook, latin america, mobile, netshoes, online video, orkut, search, social media, Social networking, tablet devices

Online Video Takes Off in Brazil as Total Video Views Jump 74 Percent in 2011

comScore Presents Complimentary Webinar on the 2012 Brazil Digital Future in Focus

São Paulo, Brazil, March 19, 2012 – comScore, Inc., a leader in measuring the digital world, today released its annual report on Brazil’s key digital trends of the past year and what they mean for the year ahead. The 2012 Brazil Digital Future in Focus examines how the prevailing trends in social media, online video, digital advertising, mobile and search are defining the current marketplace and how they are likely to shape the coming year. The results of the study will be presented via a complimentary, live webinar on Wednesday, March 21. For more information and to register, please visit: https://www.comscore.com/Press_Events/Events_Webinars/Webinar/2012/2012_Brazil_Future_in_Focus_Webinar (more…)

comScore Releases the “2012 Mobile Future in Focus” Report

By Guest PostFebruary 23, 2012Technology2012 mobile future, apple ios, canada, Comscore, electronic payments, eu5, focus, france, Germany, google android, italy, Japan, lifestyle, mark donovan, mobile, mobile behaviors, mobile ecosystem dynamics, mobile industry, retail, smartphones, Social networking, spain, symbian, united kingdom, united states, us mobile users

*Report Offers Insights on the Mobile and Connected Device Landscape in 2011 and What They Mean for 2012*

RESTON, VA, February 23, 2012 – comScore, Inc., a leader in measuring the digital world, today released the 2012 Mobile Future in Focus report. This annual report examines the mobile and connected device landscape, covering several mobile markets measured by comScore, through an exploration of key trends driving smartphone adoption growth, mobile media usage in categories such as social networking and retail, mobile ecosystem dynamics, and shifts in multi-device digital media consumption in 2011. The report highlights insights primarily from mobile markets in the United States, France, Germany, Italy, Spain, United Kingdom, Japan, and Canada. (more…)

AARP and Microsoft Release New Study on How Online Communication Connects Generations

By Guest PostFebruary 7, 2012Technologyaarp, americans, connecting generations, control panel, Facebook, guideline, internet safety, jacqueline beauchere, jeffrey love, jody holtzman, microsoft corp., mobile, new york, online communication, online game, operating system, population, Social networking, Technology, Twitter, web, windows 7

*The report reveals social technologies are helping families connect and enhance intergenerational relationships.*

WASHINGTON, D.C. — Feb. 7, 2012 — AARP and Microsoft Corp. today released “Connecting Generations,” a new research report that examines how people of all ages are using online communication and social networking to enhance their family relationships. The report reveals three key pieces of evidence showing that online communication is bridging the generation gap: (more…)

Mobile Social Networking Audience Grew 44 Percent Over Past Year in EU5

By Guest PostNovember 21, 2011Technologybehavior, Comscore, comscore mobilens, Europe, Facebook, five leading european markets, france, Germany, intelligent online survey, italy, jeremy copp, linkedIn, mobile, mobile social media usage, mobile users, mobilens data, smartphone, Social networking, spain, Twitter, united kingdom

*Twitter and LinkedIn Mobile Audiences Doubled in Past Year*

LONDON, UK, 21 November 2011 – comScore, Inc., a leader in measuring the digital world, today released an overview of mobile social media usage across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) from the comScore MobiLens service. The study showed that the audience for mobile social networking in the EU5 region grew 44 percent in the last year with 55.1 million mobile users in the EU5 accessing social networking sites or blogs via their mobile devices during September 2011. (more…)

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