Tag Archives: US

Social Media Helps Users Embrace Differences and Provide Support to One Another, MU Study Finds

By Guest PostJanuary 9, 2014Technologyafrica, asia, australia, Europe, Facebook, fan identification, google chat, holly willson holladay, hyunji lee, lady gaga, lady gaga followers, little monsters, melissa click, political system, skype, social media, statistics, tweets, Twitter, university of missouri, unusual behaviors, US, users, very positive thing

Lady Gaga enables followers to embrace their awkwardness while deepening the perceived relationship they feel they have with the celebrity

COLUMBIA, Mo. – According to recent statistics, more than 175 million tweets are sent daily, and 11 accounts are created every second on Twitter. One celebrity who boasts the highest amount of global subscribers is singer Lady Gaga who enjoys more than 40 million Twitter followers. Now, University of Missouri communication researchers have found that online social media gives users an outlet to embrace their differences and provide emotional support to others while deepening perceived relationships they feel they have with celebrities. (more…)

comScore MMX Ranks Top 50 U.S. Desktop Web Properties for October 2013

By Guest PostNovember 22, 2013Technologyamericans, Comscore, comscore mmx, data, debt ceiling deadline, desktop web properties, Google, local us market, Microsoft, online buying power, political news sites, Twitter, US, Yahoo

Halloween and October Festivities See Six Retail Subcategories in the Top 10
Political News Sites Continue Growth as Americans Keep Tabs on Government Shutdown

RESTON, VA, November 22, 2013 – comScore, Inc., a leader in measuring the digital world, today released its monthly ranking of U.S. desktop web activity at the top online properties for October 2013 based on data from the comScore MMX service. Several retail subcategories were among the top-gaining in October as Halloween and other festivities took place. Americans also frequented Political News sites as major stories such as the U.S. government shutdown and debt ceiling deadline made headlines. (more…)

NASA Helps Melt Secrets of Great Lakes Ice

By Guest PostNovember 15, 2013Environmentcanadian economy, ers 2, european, george leshkevich, great lakes ice, icebreaker, icebreaking ship, lake superior, major ice type, melt secrets, NASA, noaa, remote sensing satellite, satellite observation, son nghiem, US, us coast guard

Two scientists from NASA and NOAA have developed a new space-based technique for monitoring the ice cover of the Great Lakes that is so accurate it can identify a narrow channel of open water cut through the ice by an icebreaker — even at night.

“In the dark, it’s difficult to read a map that’s right in front of you,” said Son Nghiem of NASA’s Jet Propulsion Laboratory, Pasadena, Calif., one of the developers of the new technique. “Yet we now have a way to use satellite radars almost 500 miles [800 kilometers] out in space to see through clouds and darkness and map ice across the Great Lakes.” (more…)

Pacific Ocean Temperature Influences Tornado Activity in U.S., MU Study Finds

By Guest PostNovember 4, 2013Environmentalabama, atmospheric science, ef scale, enhanced fuijta scale, illinois, Indiana, into tennessee, jerett rion, laurel mccoy, pacific decadal oscillation, pacific ocean temperature, pdo, sea temperature, strength of tornados, tony lupo, tornado activity, united states, university of missouri, US, weather conditions

COLUMBIA, Mo. – Meteorologists often use information about warm and cold fronts to determine whether a tornado will occur in a particular area. Now, a University of Missouri researcher has found that the temperature of the Pacific Ocean could help scientists predict the type and location of tornado activity in the U.S.

Laurel McCoy, an atmospheric science graduate student at the MU School of Natural Resources, and Tony Lupo, professor and chair of atmospheric science in the College of Agriculture, Food and Natural Resources, surveyed 56,457 tornado-like events from 1950 to 2011. They found that when surface sea temperatures were warmer than average, the U.S. experienced 20.3 percent more tornados that were rated EF-2 to EF-5 on the Enhanced Fuijta (EF) scale. (The EF scale rates the strength of tornados based on the damage they cause. The scale has six category rankings from zero to five.) (more…)

Be On Selects comScore validated Campaign Essentials™ (vCE®) for Global Campaign Measurement

By Guest PostSeptember 17, 2013Technologyaol networks, aol networks international, be on selects, campaign essentials, Comscore, consumer behavior, denmark, digital investments, effective campaign management, france, Germany, grps, italy, mobile, Netherlands, norway, rene rechtman, scott joslin, spain, svp, Sweden, tv, uk, US, vce, web

Integration of vCE Provides Be On With Holistic View of Digital Campaign Performance

London, UK, September 17, 2013 – comScore, Inc., a global leader in digital measurement and analytics, today announced that branded entertainment platform Be On, a division of AOL Networks, has selected comScore validated Campaign Essentials (vCE) as its global campaign performance measurement platform. comScore vCE is a holistic ad and audience delivery validation solution that provides valuable campaign insights, such as audience verification, brand safety and ad viewability, whilst also offering in-flight campaign reporting and daily alerting for effective campaign management.

“We are delighted that Be On has selected comScore vCE as its digital campaign analytics platform, and look forward to working together to validate and optimise campaign performance on a global scale,” said Scott Joslin, VP International Advertising Effectiveness at comScore. “Our experience is based on analysing thousands of campaigns globally, and we are committed to providing our clients with the most advanced advertising solutions to deliver the campaign insights needed to maximise the value of their digital investments.” (more…)

Researchers shed light on MERS Coronavirus transmission

By Guest PostJuly 3, 2013Healthabdullah al rabeeah, al hasa, alimuddin zumla, canada, coronavirus transmission, epidemiology, genbank database, gene sequencing, kingdom, mers, mers coronavirus genomes, middle east, new outbreaks, paul kellam, respiratory syndrome, saudi arabia, sequencing technology, spread of virus, transmission of virus, uk, university of colorado, university of toronto, US, viral genome, ziad memish

Epidemiology and gene sequencing technologies have been used by researchers in the UK, the Kingdom of Saudi Arabia, the US and Canada to show that the novel Middle East Respiratory Syndrome (MERS) coronavirus can spread between people in healthcare settings. The work is published in the New England Journal of Medicine.

The scientists, from the Saudi Arabian Ministry of Health, UCL, Wellcome Trust Sanger Institute, University of Toronto, University of Colorado and Johns Hopkins University, rapidly investigated and defined the epidemiology, transmission dynamics and genetic composition of the MERS-CoV cluster of 22 cases of healthcare-acquired MERS coronavirus infections from a recent outbreak in Al-Hasa, Eastern Province, Kingdom of Saudi Arabia. (more…)

Study finds more than 52 percent of organizations turning to the cloud for business growth

By Guest PostMay 29, 2013Technology451 research llc, business growth, canada, cloud, cloud based computing, datacenter initiatives, digital infrastructure, france, future businesses, Germany, hosted services, hybrid cloud solutions, it environments, lync, marco limena, michelle bailey, Microsoft, microsoft sql server, new era, organization, sharepoint, uk, united states, US, windows azure, windows platform

Microsoft-commissioned study highlights opportunity for hosting providers as companies look to achieve growth with hybrid cloud solutions.

REDMOND, Wash. — May 29, 2013 — Companies and organizations are increasingly turning to the cloud as a strategy for business growth, according to The New Era of Hosted Services, a Microsoft-commissioned study conducted by 451 Research LLC. As they look ahead to the next two years, more than 52 percent of organizations identify the cloud as beneficial for either growing their business or realigning their organization to a new company strategy. Along with this drive for growth comes significant opportunity for Microsoft hosting partners as customers look to grow their business with a hybrid cloud consumption model.

“The next two years will be the era of hybrid cloud, with 68 percent of customers planning to adopt hybrid cloud models — up from 49 percent today,” said Marco Limena, vice president, Hosting Service Providers Business, Microsoft. “In addition, the survey found that as customers begin to move their IT environments into the cloud, software is sticky and brand is even more important.” (more…)

comScore Releases April 2013 U.S. Online Video Rankings

By Guest PostMay 22, 2013Technologybrightroll platform, Comscore, Facebook, frequency, google sites, hulu, maker studios, million americans, movieclips, ndn, online video rankings, US, us internet, us population, vevo, video ads, warner music, Yahoo, YouTube, zefr

Video Ad Views Reach Another All-Time High at 13.2 Billion in April

RESTON, VA, May 22, 2013 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 181.9 million Americans watched 38.8 billion online content videos in April, while the number of video ad views reached an all-time high at 13.2 billion.

Top 10 Video Content Properties by Unique Viewers

Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in April with 154.6 million unique viewers, followed by Facebook with 627 million, VEVO with 52.9 million, NDN with 45.3 million, and Yahoo! Sites with 45.1 million. Nearly 39 billion video content views occurred during the month, with Google Sites generating the highest number at 13.0 billion and Facebook reaching an all-time high once again with 740.8 million. Google Sites had the highest average engagement among the top ten properties. (more…)