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U.S. Online Holiday Spending Surpasses $17.5 Billion for First 35 Days of the November-December Shopping Season, up 12 Percent vs. Last Year

By Guest PostDecember 8, 2010TechnologyAmazon, analysis, Comscore, cyber monday, e-commerce, gian fulgoni, holiday season, online spending, retail e-commerce spending, walmart

*More than 50 Percent of All E-Commerce Transactions for the First Five Weeks of the Holiday Season Have Included Free Shipping*

RESTON, VA, December 8, 2010 – comScore, a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 35 days of the November – December 2010 holiday season. For the holiday season-to-date, more than $17.5 billion has been spent online, marking a 12-percent increase versus the corresponding days last year. The most recent week saw four individual days eclipse $800 million in spending, led by Cyber Monday, which became the heaviest online spending day on record at $1.028 billion. Tuesday, November 30 reached $911 million, making it the third heaviest online spending day on record, with Wednesday ($868 million) and Thursday ($850 million) also reaching high levels, although growth rates for the season subsided in the latter half of the week and through the weekend. (more…)

In Australia, Men Watch Twice the Amount of Online Video as Women

By Guest PostDecember 6, 2010Technologyamy weinberger, australia, australians, Comscore, comscore video metrix, content on the web, dailymotion, Facebook, females, Google, internet population, males, Microsoft, new zealand, online video, vevo, video online, video properties, YouTube

*Australians Watched Nearly 3 Hours of Online Video per Viewer at YouTube.com in October*

Sydney, Australia, December 6 , 2010 – comScore, Inc., a leader in measuring the digital world, today released its October 2010 rankings of the top video properties in Australia based on data from its comScore Video Metrix service. The report found that nearly 80 percent of Australia’s Internet population viewed video online in October, with an average viewer watching nearly 8 hours of video during the month. The report also revealed that male online video viewers in Australia spend nearly double the amount of time viewing video compared to women. (more…)

Cyber Monday Hangover: U.S. Online Spending Growth Softens After Strong Early Week Performance

By Guest PostDecember 6, 2010Technologyannual holiday shopping survey, behavior, Comscore, consumers, cyber monday, e-commerce spending, facebook status update, gian fulgoni, gift ideas, holiday season, social media, social media sites, spending

*Holiday E-Commerce Spending Growth Slows to 9 Percent for Most Recent Week*

RESTON, VA, December 5, 2010 – comScore, a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 33 days of the November – December 2010 holiday season. For the holiday season-to-date, $16.8 billion has been spent online, marking a 12-percent increase versus the corresponding days last year. The most recent week saw four individual days eclipse $800 million in spending, led by Cyber Monday, which became the heaviest online spending day on record at $1.028 billion. Tuesday, November 30 reached $911 million, making it the third heaviest online spending day on record, while Wednesday ($868 million) and Thursday ($850 million) also reached high levels, although growth rates for the season subsided in the latter half of the week. (more…)

comScore Reports October 2010 U.S. Mobile Subscriber Market Share

By Guest PostDecember 3, 2010Technologyamericans, android, apple, Comscore, comscore mobilens, digital world, google android, Microsoft, mobile subscribers, motorola, nokia, oems, original equipment manufacturers, os, rim, Samsung, smartphone, smartphone operating system, Social networking sites, u.s. mobile phone industry

*Smartphones Now Used by 1 in 4 U.S. Mobile Subscribers*

RESTON, VA, December 3, 2010 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending October 2010. The report ranked the leading mobile original equipment manufacturers (OEMs) and smartphone operating system (OS) platforms in the U.S. according to their share of current mobile subscribers ages 13 and older, and reviewed the most popular activities and content accessed via the subscriber’s primary mobile phone. The October report found Samsung to be the top handset manufacturer overall with 24.2 percent market share, while RIM led among smartphone platforms with 35.8 percent market share. (more…)

Billion Dollar Bonanza: Cyber Monday Surpasses $1 Billion in U.S. Spending as Heaviest Online Shopping Day in History

By Guest PostDecember 1, 2010Culture, Technologybillion-dollar threshold, Comscore, cyber monday, gian fulgoni, holiday season retail e-commerce spending, online spending, us web sites

*Cyber Monday Shows 16 Percent Increase vs. Year Ago with Half of Online Spending Coming from Work Computers*

RESTON, VA, December 1, 2010 – comScore, a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 29 days of the November – December 2010 holiday season. For the holiday season-to-date, $13.55 billion has been spent online, marking a 13-percent increase versus the corresponding days last year. Cyber Monday reached $1.028 billion in online spending, up 16 percent versus year ago, representing the heaviest online spending day in history and the first to surpass the billion-dollar threshold. (more…)

comScore Introduces Online Video Measurement Service in Brazil, Mexico, Argentina, Chile and Spain

By Guest PostNovember 30, 20102 commentsTechnologyadvertisers, alejandro fosk, Argentina, brazil, Chile, Comscore, comscore video metrix, Facebook, footprint, globo, Google, internet users, latin america, Mexico, publishers, spain, vevo, video properties, YouTube

*YouTube.com Makes Google Sites the Top Ranking Video Property across Latin America and Spain*

Santiago, Chile, November 30, 2010 – comScore, Inc., a leader in measuring the digital world, today announced the launch of comScore Video Metrix in Brazil, Mexico, Chile, Argentina and Spain as comScore continues to expand its video measurement footprint across the globe. comScore’s industry-leading video measurement product is now available for 16 individual markets, with additional countries becoming available in the near future. comScore will be hosting a complimentary webinar How Latin America is Shaping Online Video’s Global Growth on December 1. For more details and to register, please visit: https://www1.gotomeeting.com/register/653852337 (more…)

French Consumers Exposed to 191.6 Billion Display Ads During Q3 2010

By Guest PostNovember 29, 20101 commentTechnologyad metrix, canal plus, Comscore, delphine gatignol, display ads, display advertising, Facebook, france, french online display advertising market, Google, meetic, Microsoft, online display ad market, sfr, vivendi, webinar

*Vivendi is Top Display Advertiser with More Than 2 Billion Impressions Served*

Paris, France, November 29, 2010 – comScore, Inc., a leader in measuring the digital world, today released an overview of the French online display advertising market for Q3 2010, using comScore’s Ad Metrix services. The data revealed that French internet users received more than 191 billion display ads during the quarter.

“Following the ad recession that occurred from late 2008 through most of 2009, we are now seeing a strong resurgence in the online display ad market in France,” said Delphine Gatignol, Senior Director for comScore in France. “A key driver of this growth is the social media sector, which is becoming an increasingly powerful marketing channel for brands and an attractive platform for display advertising.” (more…)

Black Friday Boasts $648 Million in U.S. Online Holiday Spending, Up 9 Percent vs. Year Ago

By Guest PostNovember 29, 2010Culture, TechnologyAmazon, black friday, Comscore, digital world, e-commerce spending, gian fulgoni, groupon, november 26, online shopping season, shoplocal, thanksgiving day

*Thanksgiving Day Surges 28 Percent to $407 Million as Consumers Increasingly Use Day for Online Shopping*

RESTON, VA, November 28, 2010 – comScore, a leader in measuring the digital world, today reported U.S. retail e-commerce spending for the first 26 days of the November – December 2010 holiday season. For the holiday season-to-date, $11.64 billion has been spent online, marking a 13-percent increase versus the corresponding days last year. Black Friday (November 26) saw $648 million in online sales, making it the heaviest online spending day to date in 2010 and representing a 9-percent increase versus Black Friday 2009. Thanksgiving Day (November 26), traditionally a lighter day for online holiday spending, achieved a strong 28-percent increase to $407 million. (more…)

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