Technology – Page 144 – Shamskm: A site to exchange knowledge and solutions

comScore Launches Online Video Measurement Service in Turkey

By Guest PostApril 7, 2011TechnologyComscore, dailymotion, Facebook, mike read, nokta, online video, tümay asena, turkey, turkish market, turkish online population, video metrix, videos, YouTube

*More Turkish Viewers Watch Online Video on Facebook Than YouTube*

London, UK, April 7, 2011 – comScore, Inc., a leader in measuring the digital world, today announced the launch of Video Metrix in Turkey. This online video measurement service, which was the first to market in the U.S. more than four years ago, has been developed to enable comScore’s clients to succeed in the online video marketplace. The debut Video Metrix report in Turkey showed that nearly 3 billion online videos were viewed by 20.2 million unique viewers in February 2011.

“At Nokta, we are firm believers in the value of transparency – not just to our business, but to the marketplace as a whole […],” says Tümay Asena, CEO at Nokta Medya. ”After a quick and easy tag implementation process, we are now looking forward to being able to showcase the full value of our video offering in ways that suit both the targeting needs of media planners, and the Nokta business model. The introduction of Video Metrix, comScore’s video measurement service, will make a true difference to the Turkish market.” (more…)

Mount Everest Made Easy

By Guest PostApril 6, 2011Technologybizspark one startup, educational travel, geographic expeditions, travel business, travel experience, travel professional

BizSpark One startup PEAK 15 Systems powers unique travel experiences.

REDMOND, Wash. — PEAK 15 Systems, a BizSpark One startup, provides tour operators with the software they need to build you the trip of a lifetime. (more…)

comScore Launches AdEffx™ Campaign Essentials in Europe

By Guest PostApril 5, 2011Technologyadeffx campaign essentials, advertising inventory, advertising performance metrics, client advertising budget, comscore adeffx, reach frequency analytics

New Online Interface Enables Daily Audience Measurement for Digital Campaigns; Includes Traditional Post-Buy Metrics Such as Reach/Frequency and GRPs

London, UK, April 5, 2011 – comScore, Inc., a leader in measuring the digital world, today announced the European launch of comScore AdEffx™ Campaign Essentials, a powerful new audience measurement tool. The new online dashboard features several highly sought after features for digital media planning and optimisation, including daily measurement of campaign demographics, and the availability of traditional post-buy metrics, such as Reach / Frequency and GRPs. (more…)

Got Product Questions? Microsoft Has Answers – More Than 500,000 per Day

By Guest PostApril 4, 2011Technologyafrica, barbara winter, community stars, emea, Europe, florian eichinger, internet explorer, microsoft answers, microsoft answers site, microsoft consumer products, microsoft most valuable professional, microsoft product, middle east, mvp, office, ronnie vernon, windows, windows 7

*Every day more than half a million people visit Microsoft Answers to get their burning Microsoft product questions answered. The company’s recently refreshed question-and-answer forum brings together consumers, experts and technical enthusiasts into a single online community.*

REDMOND, Wash. – April 4, 2011 – Ever since he retired in 2005, Ronnie Vernon’s time has been his own. The former heavy equipment instructor gets to spend his days doing exactly what he likes to do. So each morning he fires up his computer, heads to the Microsoft Answers site, and settles in for a long day answering questions about Windows.

Vernon can’t quite explain why he spends up to 12 hours a day offering strangers tech support. “Over the years I’ve tried to figure out why people do what they do with volunteering, but I never came up with a good explanation,” said Vernon, a Microsoft Most Valuable Professional (MVP) community leader recognized by Microsoft for actively sharing his real world technical expertise with consumers. “Basically, you have some knowledge, you see some people who have problems, and you just like to help.” (more…)

Microsoft Ready to Turn Advertising Upside Down

By Guest PostMarch 31, 2011Technologyandrew zimmern, big motivation, brian grazer, ceo, coca cola, curbside cuisine, darren huston, ebay, ellie goulding, joyride, kinect, kinect for xbox 360, kinect game, Microsoft, microsoft advertising, microsoft technology, modern family, pizza hut, ron howard, steve ballmer, t-mobile, the art of imagination, toyota venza, woody allen movie, xbox

*Microsoft is “just scratching the surface” of what’s coming in digital advertising, said CEO Steve Ballmer. He spoke at Imagine 2011, the company’s advertising and marketing thought leadership conference.*

REDMOND, Wash. – March 31, 2011 – While Microsoft Advertising was busy on Wednesday helping T-Mobile stream a live Ellie Goulding concert across three screens, a first for both companies, CEO Steve Ballmer was thinking of the next big opportunity in advertising.

Microsoft has “a deep drive, commitment, and a lot of great work going on in all of our great brands to let our clients and consumers take advantage of the next generation of technology,” said Ballmer, speaking Wednesday at Microsoft’s Imagine 2011 marketing leadership summit. (more…)

3 of 4 Online Users in New Zealand Watch Online Video

By Guest PostMarch 30, 2011Technologyamy weinberger, Comscore, demographic analysis, google sites, mediaworks, new zealand, new zealanders, online video, video viewers, YouTube

*Males Spend 64 Percent More Time Viewing Online Video than Females*

*comScore Releases Latest Online Video Rankings for New Zealand*

Auckland, New Zealand, March 30, 2011 – comScore, Inc., a leader in measuring the digital world, today released its latest study of online video viewing habits in New Zealand based on data from the comScore Video Metrix service, which was launched in New Zealand earlier this year. The report found that 2.1 million online users in New Zealand watched online video in February 2011, representing 77 percent of the total online population. Google Sites led the market as the top online video property, driven largely by viewership at YouTube.com.

“Video viewing is an important and growing online activity for New Zealanders, with online viewers watching more than one video every day on average,” said Amy Weinberger, comScore vice president for Australia and New Zealand. “Online video offers an especially engaging experience for consumers that translates into the potential for high quality advertising impressions from desirable audiences that can be delivered at scale.” (more…)

UNI/CARE Moves Electronic Health Record for Connected Health and Human Services Onto Microsoft Dynamics CRM 2011

By Guest PostMarch 29, 2011Technologyamalga, care, connected and coordinated system of care, electronic health record, healthcare, healthvault, her, jack hersey, may ahdab, Microsoft, microsoft dynamics crm 2011, primary care, pro filer 2011, systems, uni

*Microsoft alliance will extend combined offering to its network of partners.*

SARASOTA, Fla., and REDMOND, Wash. — March 29, 2011 — Microsoft Corp. and UNI/CARE Systems today announced they will work together to enhance coordinated care and information sharing in health and human services by pairing UNI/CARE’s Pro-Filer™ 2011 electronic health record (EHR) with Microsoft Dynamics CRM 2011.

Pro-Filer 2011 is an ONC-Authorized Testing and Certification Bodies fully certified EHR for public and behavioral health, utilized across approximately 500 agencies in 42 states. With Microsoft Dynamics CRM 2011, the combined technology platform will break down silos across agencies, departments and programs, such as behavioral health, public health, child and family services, primary care, and corrections and rehabilitation, to facilitate collaboration, coordinate services, help improve quality and outcomes, and enhance efficiencies. (more…)

India Turns to the Web for the Latest Updates During 2011 Cricket World Cup

By Guest PostMarch 28, 2011Technologyaustralia, Bangladesh, Comscore, cricket, cricket websites, cricket world cup, England, espncricinfo, India, internet traffic, joe nguyen, Pakistan, southeast asia, yahoo cricket, zimbabwe

*India vs. South Africa Match Drives More than 1.4 Million Visitors to ESPNCricInfo.com in India*

Mumbai, India, March 28, 2011 – comScore, Inc., a leader in measuring the digital world, today released results from a study of Internet traffic to cricket websites during the 2011 Cricket World Cup. The report found that the tournament caused a surge in visitation to cricket sites in India as fans went online for the latest results and match updates. Sites reached their highest volume of traffic for the month during the week ending March 13, with 16.4 percent of India’s online population visiting ESPNCricInfo.com and 13.4 percent of web users visiting Yahoo! Cricket. (more…)

Category Archives: Technology