Category Archives: Technology

Apple iOS Platform Outreaches Android by 59 Percent in U.S. When Accounting for Mobile Phones, Tablets and Other Connected Media Devices

*comScore Releases First Public Data on Apple iPad Users from MobiLens Service*

RESTON, VA, April 19, 2011 – comScore, Inc., a leader in measuring the digital world, today released the results of a U.S. study of Apple iPad owners, based on data from the comScore MobiLens service. The report includes comScore’s first publicly available data showing demographics and other characteristics of users of connected media devices, such as the iPad and iPod Touch. Initial research indicates that Apple’s iOS platform, which resides on iPhones, iPads and iPod Touches, has a combined platform reach of 37.9 million among all mobile phones, tablets and other such connected media devices, outreaching the Android platform by 59 percent.

“comScore is excited to announce the availability of connected device data as part of the comScore MobiLens service,” said Mark Donovan, comScore senior vice president of mobile. “This new data set enables us to not only understand the comprehensive ecosystem of mobile and connected media device users, but it also allows us insight into their detailed demographic and behavioral attributes.” (more…)

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IBM Honors the 25th Anniversary of High-Temperature Superconductivity

IBM scientists, J. Georg Bednorz and K. Alex Muller, discovered the first successful high-temperature superconductor using a breakthrough ceramic material

ZURICH – 18 Apr 2011: Twenty-five years ago IBM scientists, J. Georg Bednorz and K. Alex Muller altered the landscape of physics when they observed superconductivity in an oxide material at a temperature 50 percent higher(1), (-238 deg C, -397 deg F) than what was previously known. This discovery opened an entirely new chapter in the field of physics and earned them the Nobel Prize for Physics in 1987. (more…)

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Fable Creator Blames Success on Baked Beans, Happy Accidents

Peter Molyneux, creator of the popular “Fable” games series and head of Microsoft Game Studios in Europe, recalls the highs and lows of a 22-year career in video games – a career that was just honored by two lifetime achievement awards.

 GUILDFORD, U.K. — April 15, 2011 – Peter Molyneux, one of the video game industry’s most celebrated designers and the creative force behind hits such as “Fable,” “Populous” and “Dungeon Keeper,” credits much of his 22-year career to a happy accident involving baked beans. (more…)

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comScore Releases Study “Natural Born Clickers in Russia” Showing that Only 10 Percent of Russian Online Population Clicks on Display Ads in a Month

*Online Behaviour of Clickers Does Not Reflect Desired Audience for Most Advertisers*

Moscow, Russia, April 14, 2011 – comScore, Inc., a leader in measuring the digital world, today announced the release of a report entitled “ Natural Born Clickers in Russia – Understanding How Display Advertising Works,” which indicates that a very small group of Internet users who are not representative of the total Russian online population is accountable for the vast majority of display ad click-through behaviour. The report includes findings from several studies of the view-through effectiveness of online display advertising and highlights key implications for stakeholders in the Russian digital media ecosystem. (more…)

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IBM Closes on Acquisition of TRIRIGA, Inc.

*Accelerates Advanced Intelligence for Smarter Buildings Transformation*

ARMONK, N.Y., – 14 Apr 2011: IBM today announced that it has completed the acquisition of TRIRIGA, Inc., a privately-held company based in Las Vegas, Nevada. Financial terms were not disclosed.

On March 22, IBM announced that it had entered into a definitive agreement to acquire TRIRIGA, a leading provider of facility and real estate management software solutions.

Many of the systems that constitute a building – heat, water, sewage, electricity and physical assets – are managed independently and often inefficiently.  Collecting, managing and analyzing data in buildings provides actionable insight to energy, space and facilities management. (more…)

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comScore Releases March 2011 U.S. Search Engine Rankings

RESTON, VA, April 13, 2011 – comScore, Inc., a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in March with 65.7 percent of search queries conducted. (more…)

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comScore Releases March 2011 U.S. Online Video Rankings

*Google Sites Nears 2 Billion Content Viewing Sessions*

RESTON, VA, April 12, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 174 million U.S. Internet users watched online video content in March for an average of 14.8 hours per viewer. The total U.S. Internet audience engaged in more than 5.7 billion viewing sessions during the course of the month. (more…)

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