Professor, author Robertson discusses innovation evolution at Lego
When you hear Lego, if all you think about are shiny, plastic bricks and toys, think again. From a toy concept brought to life by a carpenter to tales of failed innovation truths that mirrored a Greek tragedy, the Lego story is about innovation and evolution, David Robertson told attendees at last week’s Chaplin Tyler Executive Leadership series lecture.
Robertson, professor of practice at the Wharton School at the University of Pennsylvania, presented “Rebuilding Lego” to 80 students, faculty, staff and community members on the University of Delaware’s Newark campus. (more…)