Tag Archives: nintendo

Female ‘Halo’ Player Takes Her World-Class Gaming to Microsoft

A onetime top 10-ranked “Halo” player, Alex Hebert-Ruiz is now at Microsoft, where she advocates for Xbox LIVE Arcade games when she’s not playing “Halo 4.”

REDMOND, Wash. — Nov. 26, 2012 — Alex Hebert-Ruiz remembers the day she got her start as a gamer.

It was the Christmas she got a Barbie house and her brother got a Nintendo. She was 6, and she was hooked – on her brother’s gift.

“Don’t get me wrong, I loved my Barbie house,” she says, “but beating him at Duck Hunt was one of the great challenges of my young life.” (more…)

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‘Kinect Effect’ Magic Pushes Beyond the Living Room

*In the year since Microsoft launched controller-free Kinect for Xbox 360, the device has taken on a life of its own. First Kinect became the fastest-selling consumer device in history and then it started showing up outside the living room in healthcare, education, and technology.*

REDMOND, Wash. – Oct. 31, 2011 – When it comes to technology and moon landings, there are small steps – and then there are leaps.

It’s been a year since Kinect for Xbox 360 jumped onto the scene, bringing with it a new era of controller-free, interactive gaming and entertainment for the living room.

“It’s been an amazing 12 months – it’s been absolutely inspiring,” says Alex Kipman, general manager of incubation for Microsoft’s Interactive Entertainment Business. “When you have a great vision you expect it to do great things, but it’s humbling and inspiring to actually see it happen and exceed your expectations in terms of the ability – over a very short period of time – that you have affected the entire world.” (more…)

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IBM Microprocessors to Power the New Wii U System from Nintendo

Armonk, NY, USA – 07 Jun 2011: IBM today announced that it will provide the microprocessors that will serve as the heart of the new Wii U™ system from Nintendo.  Unveiled today at the E3 trade show, Nintendo plans for its new console to hit store shelves in 2012.

The all-new, Power-based microprocessor will pack some of IBM’s most advanced technology into an energy-saving silicon package that will power Nintendo’s brand new entertainment experience for consumers worldwide. IBM’s unique embedded DRAM, for example, is capable of feeding the multi-core processor large chunks of data to make for a smooth entertainment experience. (more…)

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MasterCard and Amazon.com Present the 2010 Holiday Toy List

*Holiday toy shopping just got easier – customers get FREE Two-Day Shipping when they use their MasterCard*

SEATTLE, Nov 01, 2010 (BUSINESS WIRE) — Amazon.com, Inc. today unveiled the annual 2010 Holiday Toy List (www.amazon.com/holidaytoylist), where customers can find this season’s hottest toys, video games, sporting goods, electronics, music, movies and books for kids. New this year, customers can get FREE Two-Day Shipping, or a $10 credit towards a future purchase for Amazon Prime members, when they use a MasterCard to purchase $75 or more in eligible items from the Holiday Toy List. Visit www.amazon.com/htl-promo for details.

“At Amazon we are focused on making holiday shopping simple and cost effective for parents, friends and family members,” said Sarah Wood, director of the Toy & Games Store for Amazon.com. “We know saving money is very important to our customers, and now when they use their MasterCard to purchase select items from the Holiday Toy List they can get faster shipping at no additional cost.” (more…)

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