Today’s consumers switch between media forms so often – from TV to laptops to smart phones – that capturing their attention with advertising has gone, as one CEO explained, from shooting fish in a barrel to shooting minnows. (more…)
In what could be an early step toward new treatments for people with osteoporosis, scientists at Michigan State University report that a natural probiotic supplement can help male mice produce healthier bones.
Interestingly, the same can’t be said for female mice, the researchers report in the Journal of Cellular Physiology.
“We know that inflammation in the gut can cause bone loss, though it’s unclear exactly why,” said lead author Laura McCabe, a professor in MSU’s departments of Physiology and Radiology. “The neat thing we found is that a probiotic can enhance bone density.” (more…)
The increasing production and use of antibiotics, about half of which is used in animal production, is mirrored by the growing number of antibiotic resistance genes, or ARGs, effectively reducing antibiotics’ ability to fend off diseases – in animals and humans.
A study in the current issue of the Proceedings of the National Academy of Sciences shows that China – the world’s largest producer and consumer of antibiotics – and many other countries don’t monitor the powerful medicine’s usage or impact on the environment. (more…)
Want to stop cyberbullying on Facebook? Try using … Facebook.
A recently published study by a team of Michigan State University researchers found that one effective way of fighting cyberbullying is by using the medium where it tends to flourish. The key, said the researchers: Make your anti-cyberbullying messages positive in nature. (more…)
Many pregnant women with sexually transmitted infections aren’t getting the treatment they need when they visit emergency rooms, according to a new Michigan State University study that highlights a wholly preventable risk to unborn children and raises questions about current medical guidelines.
About half of the 735 women with gonorrhea or chlamydia who visited the ERs at three hospitals in Grand Rapids, Mich. from 2008 through 2010 did not get treatment there, despite the availability of effective and relatively inexpensive antibiotics. Of the 179 who were pregnant, only 20 percent received treatment in the ER. (more…)
The stark contrast between America’s “me-first” culture and the “collective-good” mentality in China is reflected in the two countries’ use of social networking sites, according to a new study led by a Michigan State University scholar.
U.S. citizens spend more time on the networking sites, consider them to be more important and have more “friends” on the sites, the research found. The most popular social networking site in the United States is Facebook; in China, two of the most popular sites are RenRen and Qzone. (more…)
American Indian communities in northern Michigan are improving health care for tribal elders with help from a Michigan State University program that blends their cultural traditions with the latest medical research.
It’s part of the Geriatric Education Center of Michigan, a federally funded, MSU-led consortium of universities, hospitals and government agencies established in 1987 to train health professionals and others to deliver better care to older adults, particularly in underserved communities. (more…)
Donors to biobanks – vast collections of human tissue samples that scientists hope will lead to new treatments for diseases – have a right to basic information about how their donations may be used, a Michigan State University ethicist argues in a new paper.
The idea behind biobanks is that a repository with hundreds of thousands of samples, each linked to medical records and other health information, can yield discoveries smaller data sets can’t match. Once samples are collected, researchers in many fields can use the data repeatedly. (more…)