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comScore Releases December 2010 U.S. Online Video Rankings

By Guest PostJanuary 21, 2011Technologyadap, brightroll video network, Comscore, comscore video metrix, Google, hulu, online video, tremor media video network, tv, us internet online video content, vevo, viacom digital, Yahoo, YouTube

*VEVO Rakes in 50 Million Viewers One Year After Its Launch*

RESTON, VA, January 21, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 172 million U.S. Internet users watched online video content in December for an average of 14.6 hours per viewer. The total U.S. Internet audience engaged in nearly 5.2 billion viewing sessions during the course of the month. (more…)

Yahoo!® Demonstrates the Future of Television With Leading TV Networks and Advertisers at CES

By Guest PostJanuary 6, 20111 commentTechnologybarbie, broadcast interactivity, internet enhanced television, mediate, ron jacoby, tv, virtual nerd, Yahoo

*Introduces innovative broadcast interactivity feature, mobile device connectivity, and new TV apps on Yahoo! Connected TV*

LAS VEGAS–(BUSINESS WIRE)– Yahoo! Inc. today announced that it is introducing an innovative consumer experience for TV, called broadcast interactivity, on its Yahoo! Connected TV platform, which brings Internet-enhanced television to millions of consumers across the world’s most popular TV brands. The new feature is slated to launch with select national broadcast and cable TV leaders and top brand advertisers. Yahoo! is collaborating with ABC, CBS, HSN, and Showtime on content for a pilot program in the first half of 2011, and will showcase examples of the broadcast interactivity feature at CES (Booth #36201, South Hall 4, LVCC). Brand advertisers Ford, Mattel and Microsoft are also planning to work with Yahoo! to deliver interactivity with their TV advertising. (more…)

comScore Releases November 2010 U.S. Online Video Rankings

By Guest PostDecember 17, 2010Technologyadap, americans, aol, break media, brightroll video network, Comscore, comscore video metrix, cwtv, digital world, Facebook, Google, hulu, online video content, scanscout network, television, tremor media, tv, us internet audience, us internet users, vevo, viacom digital, video ads, Yahoo, YouTube

*Viewers at Google Sites Watch Average 4.5 Hours of Video During Month*

RESTON, VA, December 16, 2010 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 172 million U.S. Internet users watched online video content in November. The total U.S. Internet audience engaged in nearly 5.2 billion viewing sessions during the course of the month. (more…)

comScore Releases November 2010 U.S. Search Engine Rankings

By Guest PostDecember 15, 2010Technologyamericans, aol, ask network, bing, bing organic results, Comscore, comscore qsearch, Google, google instant search, Microsoft, monthly, powered by, qsearch, search marketplace, sites, US, Yahoo

RESTON, VA, December 15, 2010 – comScore, Inc., a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in November with 66.2 percent of searches conducted.

The November 2010 qSearch figures represent the third month of results including the impact of Google Instant Search, a Google search feature that delivers results in real-time while users type their query. To learn more about how comScore is measuring search activity as users engage with Google Instant Search, please read our blog post on the subject: https://blog.comscore.com/2010/10/comscore_september_qsearch.html (more…)

Yahoo!’s Top Ten of Everything 2010

By Guest PostDecember 1, 2010Technology2010, ashley cole, big brother, brangelina, celebrity, cheryl cole, chilean miners, katy perry, lady gaga, megan fox, pakistan floods, princess kate, reality tv, richard evans, royal wedding, top ten, volcanic ash disruption, Yahoo

– Analysis of billions of searches used to gauge the mood of the great British public

– Uncovers major trends of AUSTERITY and CELEBRITY

– Is Kate the new Cheryl in 2011? Cheryl Cole most searched for celebrity — but Princess Kate set to steal crown

– Royal Wedding the #4 most searched for news event in 2010 – after only two weeks

LONDON–(BUSINESS WIRE)– Yahoo!’s Year in Review (https://uk.yearinreview.yahoo.com ) — the definitive list of the people, places and events that grabbed the UK’s imagination over the past 12 months, based on billions of searches on Yahoo.co.uk — has uncovered a nation still worried by economic uncertainty and dazzled by celebrity. (more…)

comScore Releases October 2010 U.S. Search Engine Rankings

By Guest PostNovember 18, 20101 commentTechnologyamericans, ask network, bing, Comscore, comscore qsearch, Google, google instant search, in-channel search, Microsoft, mywebsearch, u.s. search marketplace, us explicit core search market, Yahoo

RESTON, VA, November 18, 2010 – comScore, Inc., a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in October with 66.3 percent of searches conducted, an increase of 0.2 share points from September 2010.

The October 2010 qSearch figures represent the second month of results including the impact of Google Instant Search, a Google search feature that delivers results in real-time while users type their query. To learn more about how comScore is measuring search activity as users engage with Google Instant Search, please read our blog post on the subject: https://blog.comscore.com/2010/10/comscore_september_qsearch.html (more…)

Yahoo! Launches Comprehensive Local Offers Program

By Guest PostNovember 16, 2010Technologygilt city, groupon, karsten weide, livingsocial, local offers, matt idema, partners, Yahoo, yahoo local

*Yahoo! partners with leading local-offer providers to bring the best deals to hundreds of millions of consumers*

SUNNYVALE, Calif.–(BUSINESS WIRE)– Yahoo!, Inc. today announced the launch of Local Offers, a program in which Yahoo! is partnering with leading online and offline providers to build one of the largest and most comprehensive repositories of local offers on the Internet. Currently in limited beta in the U.S., Local Offers will make it easy for millions of consumers to find, right on Yahoo!, the best local deals and savings in their area.

“The local landscape is exploding with new sources of content and advertising, and consumers want these experiences personalized just for them. Yahoo! is taking the complexity out of finding the great local deals that are most relevant to their interests and needs,” said Matt Idema, vice president, Yahoo! Local. “With more than 180 million unique visitors¹ to Yahoo!’s sites in the U.S., we are uniquely positioned to deliver our local-offer partners the massive scale and targeting needed to reach engaged audiences, grow their businesses, and drive foot traffic to local merchants.” (more…)

comScore Releases October 2010 U.S. Online Video Rankings

By Guest PostNovember 15, 2010Technologyadap, americans, brightroll video network, Comscore, comscore video metrix, cwtv, Facebook, Google, hulu, online video content, tremor media video network, us internet users, vevo, viacom digital, video online, Yahoo, YouTube

*Hulu Delivers 1 Billion Video Ads as Fall TV Season Increases Viewership*

RESTON, VA, November 15, 2010 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 175 million U.S. Internet users watched online video content in October for an average of 15.1 hours per viewer. The total U.S. Internet audience engaged in more than 5.4 billion viewing sessions during the course of the month. (more…)

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