*Apple Assumes #2 Spot among Smartphone Platforms*
RESTON, VA, June 3, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending April 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 24.5 percent market share. Google Android led among smartphone platforms with 36.4 percent market share. (more…)
*Windows Phone “Mango” connects smartphone users to people, apps and the Internet faster and easier.*
REDMOND, Wash. – May 24, 2011 – Microsoft today provided the first official look at the next release of Windows Phone, code named “Mango.” The new release includes hundreds of new features that will deliver smarter and easier communications, apps and Internet experiences.
“When we looked ahead to the next release, we wanted to stay true to the principles of Windows Phone 7 – that software should get out of your way and quickly connect you to the things that matter most,” said Greg Sullivan, senior product manager of mobile communications at Microsoft. “Mango builds on the work that we did in Windows Phone 7 and extends a lot of key scenarios around communications, apps, and Internet experiences – with even more capability and a deeper level of integration.” (more…)
*Amazon’s Free “Buy Once, Read Everywhere” Kindle Apps Now Available in German*
*Thousands of Free German Classics Available on Kindle*
LUXEMBOURG, Apr 21, 2011 (BUSINESS WIRE) — Amazon.de today launched the Kindle Store (www.amazon.de/kindlebuecher), the biggest e-bookstore in Germany, with the largest selection of ebooks including more than 650,000 titles, 71 of 100 Spiegel bestsellers, and over 25,000 German-language titles with thousands of German classics downloadable for free only on Kindle. Amazon also announced that its series of free “Buy Once, Read Everywhere” apps for the most popular devices, including iPad, iPod touch, iPhone, PC, Mac and Android-based devices, are now available in German-language versions. In addition, in response to customer demand, Amazon is now offering the latest-generation Kindle and Kindle 3G with an English user interface directly from Amazon.de. (more…)
*comScore Releases First Public Data on Apple iPad Users from MobiLens Service*
RESTON, VA, April 19, 2011 – comScore, Inc., a leader in measuring the digital world, today released the results of a U.S. study of Apple iPad owners, based on data from the comScore MobiLens service. The report includes comScore’s first publicly available data showing demographics and other characteristics of users of connected media devices, such as the iPad and iPod Touch. Initial research indicates that Apple’s iOS platform, which resides on iPhones, iPads and iPod Touches, has a combined platform reach of 37.9 million among all mobile phones, tablets and other such connected media devices, outreaching the Android platform by 59 percent.
“comScore is excited to announce the availability of connected device data as part of the comScore MobiLens service,” said Mark Donovan, comScore senior vice president of mobile. “This new data set enables us to not only understand the comprehensive ecosystem of mobile and connected media device users, but it also allows us insight into their detailed demographic and behavioral attributes.” (more…)
ANN ARBOR, Mich.— As a child in Mali, Abdrahamane Traoré often did his homework by the sooty, dim light of a kerosene lamp.
As an adult in Michigan, he sometimes has a tough time reaching his family back home. Traoré’s mother must walk to a neighboring village to keep a cell phone charged. (more…)
*Smartphones Now Used by 1 in 4 U.S. Mobile Subscribers*
RESTON, VA, December 3, 2010 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending October 2010. The report ranked the leading mobile original equipment manufacturers (OEMs) and smartphone operating system (OS) platforms in the U.S. according to their share of current mobile subscribers ages 13 and older, and reviewed the most popular activities and content accessed via the subscriber’s primary mobile phone. The October report found Samsung to be the top handset manufacturer overall with 24.2 percent market share, while RIM led among smartphone platforms with 35.8 percent market share. (more…)
*Smartphone Adoption Shifts Dynamics of Mobile Marketing Toward Web/App Ads*
LONDON, UK, 17 November, 2010 – comScore, Inc., a leader in measuring the digital world, today released data from its comScore MobiLensservice showing that mobile marketing in the EU5 countries UK, France, Germany, Spain and Italy reached 100 million mobile phone subscribers via SMS ads. Conversely, more than 57 million subscribers recalled seeing an ad on their mobile phone when browsing the internet or accessing an application. Smartphone owners accounted for more than half of the subscribers who received and recalled seeing Web/App ads.(more…)
*Android Platform Now Reaches More than 1 in 5 U.S. Smartphone Subscribers*
RESTON, VA, November 3, 2010 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLensservice, reporting key trends in the U.S. mobile phone industry during the three month average period ending September 2010. The report ranked the leading mobile original equipment manufacturers (OEMs) and smartphone operating system (OS) platforms in the U.S. according to their share of current mobile subscribers ages 13 and older, and reviewed the most popular activities and content accessed via the subscriber’s primary mobile phone. The September report found Samsung to be the top handset manufacturer overall with 23.5 percent market share, while RIM led among smartphone platforms with 37.3 percent market share. (more…)
MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending April 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 24.5 percent market share. Google Android led among smartphone platforms with 36.4 percent market share. (more…)
