Tag Archives: Microsoft

Introducing Genome from Yahoo!, a New Solution Capitalizing on Yahoo!’s Vast Data and Designed to Significantly Improve Online Marketing Campaigns

By Guest PostMay 14, 2012Technologyaccuen media, advertiser roi, aol, billy beane, genome, interclick, internet week, josh jacobs, michele morelli, Microsoft, moneyball, new york, omnicom, online advertising, osm, rich riley, solution, Yahoo, yahoo data

Data Driven Best-in-Class Technology Uncovers Optimal Targeted Audiences at Scale in a Premium Media Ecosystem

NEW YORK — At Internet Week New York, Yahoo!, the premier digital media company, today announces Genome from Yahoo! (www.genomeplatform.com), an online advertising solution that combines Yahoo! data with interclick’s third party data and advertisers’ first party data along with a premium media footprint to provide marketers with the most complete, custom audience solution in the industry. Anticipated to be available in July 2012, Genome is the culmination of a strategy that was put in place last year with the display ad agreement with Microsoft and AOL as well as the acquisition of interclick, which Yahoo! acquired in December 2011, to create a next generation audience buying solution with greater targeting and personalization capabilities.

Genome, designed to leverage data to improve advertiser ROI, can provide marketers with actionable insights enabling them to conduct campaigns that help meet their objectives, and overcome an ever-evolving set of industry challenges that include the proliferation of data, fragmentation of technology, and outdated planning and buying techniques. Genome can help marketers organize and navigate the chaos of the data ecosystem while delivering results that can build brand value, increase conversion rates, and grow revenue. Genome combines the best of the technology, data, analytics and media from Yahoo! and interclick; from Yahoo! — premium media and unmatched user data with proven targeting capabilities— and interclick — unified technology stack, third-party data partnerships and expertise in analytics and audiences. (more…)

The ‘New’ Bing: Transforming Search from Finding to Doing

By Guest PostMay 10, 2012Technologybing, derrick connell, Facebook, gartner analyst, Google, hawaii, la bernardin restaurant, Microsoft, new bing, new feature, new york city, online, online services division, qi lu, ray valdes, relevancy, robert dietz, sally salas, search, stefan weitz, Technology, Twitter, web, web page, web search

Bing’s new user experience surfaces the best from the Web, friends and experts to help people do more.

REDMOND, Wash. – May 10, 2012 – Microsoft today unveiled a major update to its Bing search engine that fundamentally transforms the way users search the Web. The update, the most significant since Microsoft launched Bing three years ago, is designed to help users act quickly by taking advantage of the Web’s evolving fabric.

With the new version of Bing, rolling out over the coming weeks and broadly available in the U.S. in early June, people can easily get advice and recommendations from friends and experts with the new social sidebar. They can also view useful, action-oriented information via the new snapshot feature. And they can find what they’re looking for faster, with more relevant results and a refreshed user interface. All of this is presented in a new, three-column design that focuses on helping users take the leap from finding information to making quick, informed decisions. (more…)

Microsoft Research Opens a Lab in New York City

By Guest PostMay 3, 2012Technologybing, christian borgs, cornell technion campus, cryptography, dan goldstein, david pennock, david rothschild, duncan watts, eric horvitz, jake hofman, jennifer chayes, john langford, manhattan, mayor, michael bloomberg, Microsoft, microsoft partner, new england, new york city, research lab, rick rashid, sharad goel, siddharth suri, sociology, tech hub, vowpal wabbit, xbox

New research lab will focus on computational and experimental social science, algorithmic economics, and machine learning, along with information retrieval.

NEW YORK CITY – In the two decades since the formation of Microsoft Research, the organization has grown from its beginnings on Microsoft’s corporate headquarters in Redmond, Wash., into a global research force with 12 labs across four continents — all devoted to advancing the state of the art in computing research and contributing cutting-edge advancements to Microsoft products.

Beginning May 3, that lab count increases to 13 with the creation of Microsoft Research New York City. (more…)

Imagine Cup Turns 10: A Decade of Inspiring Students to Dream Big

By Guest PostApril 20, 2012Technologyabhinav aj jambulingam, andrew dicken, annie ryu, australia, brazil, david gonzalez, digital infinity, egypt, evangelism group, final, france, imagine cup, imagine cup 2012, immunization checkup, Japan, jared wong, joy ming, karnataka, mark hindsbo, Microsoft, MIT, new york, nicaragua, pat yongpradit, puzzle, redmond, ronny ortiz, rural housing, silver spring, springbrook high, sydney, tablet pc, team remindavax, text message, tohoku earthquake, tsunami, visual studio 2010, windows phone

Heading into the U.S. national finals, Microsoft’s signature technology competition has reached 1.25 million students worldwide over the past 10 years.

REDMOND, Wash. — April 20, 2012 — Across every industry — from healthcare to transportation and agriculture to infrastructure — the world has a never-ending need for inspired minds to find creative solutions that solve tough challenges. Yet it’s been estimated that 1 million science and engineering jobs will go unfilled in the U.S. alone over the next three to five years.

According to Mark Hindsbo, vice president of Microsoft’s U.S. Developer & Platform Evangelism Group, that’s why programs like the Imagine Cup are so important. Encouraging students to develop technology-based solutions for real-world issues, and inspiring them to pursue careers in science, technology, engineering and mathematics, has been the mission of Microsoft’s signature technology competition for the past decade. Hindsbo has been involved with the competition since its beginnings. Every year, he says, the judges are amazed by the contestants’ projects and enthusiasm. (more…)

Do You Rowi? Windows Phone Twitter App a Big Hit

By Guest PostApril 17, 2012Technologybird, erik porter, hidden pineapple, iPhone, joshua topolsky, Microsoft, nathan heskew, new zealand, ohhh, psych, rowi, rtl, sxsw, sync, tech blogger, the verge, tweets, twitter app, windows phone

Microsoft employees Erik Porter and Nathan Heskew built Rowi, a Twitter app that makes full use of Windows Phone’s social media capabilities. The duo just released version 2, they’re building a Windows 8 app, and Rowi is now among some of the most popular apps in the marketplace.

REDMOND, Wash. – April 17, 2012 – Rowi may sound like some kind of rare New Zealand bird (which actually, it is) but it’s also a popular new Twitter app for Windows Phone created by two Microsoft employees.

The moonlight creation of Erik Porter and Nathan Heskew, Rowi was developed to fully tap the social networking capabilities of the Windows Phone. Rowi lets Twitter users receive push notifications, and supports right-to-left (RTL) languages, the ability to pin Tweets to the Windows Phone start screen, and easier messaging and photo previews. (more…)

Meet the Team Making Windows Phone Faster and More Powerful

By Guest PostApril 16, 2012Technologychocolate, cxe, daniel pravat, florida, kathy davis, long term evolution, lte, mark leiter, Microsoft, microsoft news center, mnc, mobile phone, mountain biking, mountain dew, romania, snowboarding, Technology, wenatchee, windows phone

*Members of the Windows Phone customer experience engineering team talk about their work on new developments in mobile phone technology – and what else excites them.*

REDMOND, Wash. – April 16, 2012 – New models of Windows Phone will be equipped with LTE (long-term evolution) capabilities, thanks to a small team of engineers at Microsoft. The Windows Phone Customer Experience Engineering (CXE) team recently finished a project that makes Windows Phones on the AT&T network, such as the new Nokia Lumina 900 and HTC Titan II phones announced last week, LTE-capable.

Not many U.S. cities in the AT&T network currently have LTE service, but Microsoft and its partners are staying ahead of customer demand. That’s what the Windows Phone CXE team is all about: creating leading-edge mobile technology before customers need it, and laying the foundation for new applications and functionality that even they can’t predict. (more…)

Microsoft Announces Largest Cloud Customer Ever: All India Council for Technical Education to Reach 7 Million With Live@edu

By Guest PostApril 12, 2012Technologyaicte, all india council, anthony salcito, cloud computing, Economy, Google, ibm, India, los angeles, Microsoft, microsoft live, microsoft lync online, microsoft office, population, ppp model, s s mantha, sanket akerkar, technical education, web apps

*AICTE adopts cloud to improve technical education and prepare students for the workforce of tomorrow.*

NEW DELHI and REDMOND, Wash. — Microsoft Corp. and All India Council for Technical Education (AICTE) announced today that AICTE is deploying Microsoft Live@edu over the next three months to more than 10,000 technical colleges and institutes throughout India. The cloud deployment will expand students’ access to high-quality technical education and collaboration.

Live@edu is a hosted communication and collaboration service that offers email, Microsoft Office Web Apps, instant messaging and storage to AICTE’s more than 7 million students and nearly 500,000 faculty members, for a total reach of 7.5 million users — roughly double the size of the Los Angeles population — making AICTE Microsoft’s largest cloud customer ever. Live@edu is the first step in AICTE’s deployment of Microsoft cloud computing for education. AICTE also plans to deploy Microsoft Office 365 for education when it becomes available later this year, providing access to Microsoft Exchange Online email and calendar, Microsoft SharePoint Online, Microsoft Lync Online and Microsoft Office Professional as the technical infrastructure to support member colleges and institutes. (more…)

Microsoft’s Certifications Reinvented for the Cloud

By Guest PostApril 11, 2012Technologycloud, cushing anderson, don field, evolution, it environment, mcsa, mcsd, mcse, mcse certification, mcsm, Microsoft, microsoft certification, peter de tender, private cloud, program, public cloud, Technology

*New program reflects changes coming to IT jobs.*

REDMOND, Wash. — April 11, 2012— Microsoft today announced that it has reinvented its certification program to directly address technology’s evolution to the cloud.

Organizations are increasingly turning to the cloud to improve productivity, cut costs and fuel business growth. By 2015 IT innovation produced by the cloud could create US$1.1 trillion a year in new business revenues according to a recent IDC study (1). As a result, top of mind for companies today is making sure they have the right skills and people in place to help them fully realize the benefits the cloud has to offer. (more…)