Tag Archives: Microsoft

comScore Releases April 2012 U.S. Online Video Rankings

By Guest PostMay 18, 2012TechnologyAds, brightroll, Comscore, espn, Facebook, Google, hulu, internet user, machinima, maker studios, Microsoft, online content, tubemogul, vevo, video, video ad platform, video network, Yahoo, YouTube

Video Ad Delivery Continues to Soar to New Heights, Representing 1 in 5 Videos Viewed

RESTON, VA, May 18, 2012 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 181 million U.S. Internet users watched nearly 37 billion online content videos in April. Video ads saw another record-breaking month with nearly 9.5 billion, representing 1 in 5 videos viewed online in April.

Top 10 Video Content Properties by Unique Viewers

Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in April with 157.7 million unique viewers, followed by Yahoo! Sites with 53.6 million, VEVO with 49.5 million, Facebook.com with 44.3 million and Microsoft Sites with 42.8 million. Nearly 37 billion video views occurred during the month, with Google Sites generating the highest number at 17 billion, followed by Hulu with 901 million and Yahoo! Sites with 742 million. The average viewer watched 21.8 hours of online video content, with Google Sites (7.2 hours) and Hulu (3.8 hours) earning the highest average engagement among the top ten properties. (more…)

China Takes Action to Stop Software Counterfeiting

By Guest PostMay 17, 2012Politics, TechnologyBeijing, China, chinese government, coas, copyright infringement, counterfeit software, counterfeiter, crime, david finn, dell, haidian district, hp, huang jingping, intellectual property, intellectual property rights, ipr, lenovo, Microsoft, peoples court, piracy, shang yajun, simplified chinese, wang changlin, windows 7, windows server 2008, windows xp professional

Counterfeiter sentenced to more than seven years for manufacturing and distributing fake Microsoft products.

REDMOND, Wash., and BEIJING — The Chinese government has dealt a strong blow against intellectual property crime, penalizing counterfeiter Shang Yajun for copyright infringement and the sale of illegally manufactured registered trademarks. The 1st Intermediate People’s Court of Beijing upheld the Haidian District Court’s decision that sentenced Shang to seven years and six months imprisonment, representing the longest-ever criminal sentence in China for selling and distributing counterfeit software products.

In its July 2011 raid of storage facilities belonging to Shang, the Haidian District Public Security Bureau in Beijing confiscated more than 360,000 partially finished certificates of authenticity (COAs). Although product names and product identification had not been added yet, it is estimated that when finished and packed, their worth would be approximately 513.5 million RMB, or $79 million (U.S.). (more…)

Introducing Genome from Yahoo!, a New Solution Capitalizing on Yahoo!’s Vast Data and Designed to Significantly Improve Online Marketing Campaigns

By Guest PostMay 14, 2012Technologyaccuen media, advertiser roi, aol, billy beane, genome, interclick, internet week, josh jacobs, michele morelli, Microsoft, moneyball, new york, omnicom, online advertising, osm, rich riley, solution, Yahoo, yahoo data

Data Driven Best-in-Class Technology Uncovers Optimal Targeted Audiences at Scale in a Premium Media Ecosystem

NEW YORK — At Internet Week New York, Yahoo!, the premier digital media company, today announces Genome from Yahoo! (www.genomeplatform.com), an online advertising solution that combines Yahoo! data with interclick’s third party data and advertisers’ first party data along with a premium media footprint to provide marketers with the most complete, custom audience solution in the industry. Anticipated to be available in July 2012, Genome is the culmination of a strategy that was put in place last year with the display ad agreement with Microsoft and AOL as well as the acquisition of interclick, which Yahoo! acquired in December 2011, to create a next generation audience buying solution with greater targeting and personalization capabilities.

Genome, designed to leverage data to improve advertiser ROI, can provide marketers with actionable insights enabling them to conduct campaigns that help meet their objectives, and overcome an ever-evolving set of industry challenges that include the proliferation of data, fragmentation of technology, and outdated planning and buying techniques. Genome can help marketers organize and navigate the chaos of the data ecosystem while delivering results that can build brand value, increase conversion rates, and grow revenue. Genome combines the best of the technology, data, analytics and media from Yahoo! and interclick; from Yahoo! — premium media and unmatched user data with proven targeting capabilities— and interclick — unified technology stack, third-party data partnerships and expertise in analytics and audiences. (more…)

The ‘New’ Bing: Transforming Search from Finding to Doing

By Guest PostMay 10, 2012Technologybing, derrick connell, Facebook, gartner analyst, Google, hawaii, la bernardin restaurant, Microsoft, new bing, new feature, new york city, online, online services division, qi lu, ray valdes, relevancy, robert dietz, sally salas, search, stefan weitz, Technology, Twitter, web, web page, web search

Bing’s new user experience surfaces the best from the Web, friends and experts to help people do more.

REDMOND, Wash. – May 10, 2012 – Microsoft today unveiled a major update to its Bing search engine that fundamentally transforms the way users search the Web. The update, the most significant since Microsoft launched Bing three years ago, is designed to help users act quickly by taking advantage of the Web’s evolving fabric.

With the new version of Bing, rolling out over the coming weeks and broadly available in the U.S. in early June, people can easily get advice and recommendations from friends and experts with the new social sidebar. They can also view useful, action-oriented information via the new snapshot feature. And they can find what they’re looking for faster, with more relevant results and a refreshed user interface. All of this is presented in a new, three-column design that focuses on helping users take the leap from finding information to making quick, informed decisions. (more…)

Microsoft Research Opens a Lab in New York City

By Guest PostMay 3, 2012Technologybing, christian borgs, cornell technion campus, cryptography, dan goldstein, david pennock, david rothschild, duncan watts, eric horvitz, jake hofman, jennifer chayes, john langford, manhattan, mayor, michael bloomberg, Microsoft, microsoft partner, new england, new york city, research lab, rick rashid, sharad goel, siddharth suri, sociology, tech hub, vowpal wabbit, xbox

New research lab will focus on computational and experimental social science, algorithmic economics, and machine learning, along with information retrieval.

NEW YORK CITY – In the two decades since the formation of Microsoft Research, the organization has grown from its beginnings on Microsoft’s corporate headquarters in Redmond, Wash., into a global research force with 12 labs across four continents — all devoted to advancing the state of the art in computing research and contributing cutting-edge advancements to Microsoft products.

Beginning May 3, that lab count increases to 13 with the creation of Microsoft Research New York City. (more…)

Microsoft, Facebook Announce Patent Agreement

By Guest PostApril 23, 2012Technologyacquisition, antitrust improvements act, aol auction, aol inc, aol patents, aol portfolio, brad smith, Facebook, hart scott rodino, Microsoft, ted ullyot

Companies strike deal to split patents secured by Microsoft from AOL Inc.

REDMOND, Wash. and MENLO PARK, Calif. — April 23, 2012 — Microsoft Corp. and Facebook announced today a definitive agreement under which Microsoft will assign to Facebook the right to purchase a portion of the patent portfolio it recently agreed to acquire from AOL Inc. Facebook has agreed to purchase this portion for $550 million in cash.

In the initial AOL auction, Microsoft secured the ability to own or assign approximately 925 U.S. patents and patent applications plus a license to AOL’s remaining patent portfolio, which contains approximately 300 additional patents that were not for sale.As a result of today’s agreement, Facebook will obtain ownership of approximately 650 AOL patents and patent applications, plus a license to the AOL patents and applications that Microsoft will purchase and own. (more…)

Imagine Cup Turns 10: A Decade of Inspiring Students to Dream Big

By Guest PostApril 20, 2012Technologyabhinav aj jambulingam, andrew dicken, annie ryu, australia, brazil, david gonzalez, digital infinity, egypt, evangelism group, final, france, imagine cup, imagine cup 2012, immunization checkup, Japan, jared wong, joy ming, karnataka, mark hindsbo, Microsoft, MIT, new york, nicaragua, pat yongpradit, puzzle, redmond, ronny ortiz, rural housing, silver spring, springbrook high, sydney, tablet pc, team remindavax, text message, tohoku earthquake, tsunami, visual studio 2010, windows phone

Heading into the U.S. national finals, Microsoft’s signature technology competition has reached 1.25 million students worldwide over the past 10 years.

REDMOND, Wash. — April 20, 2012 — Across every industry — from healthcare to transportation and agriculture to infrastructure — the world has a never-ending need for inspired minds to find creative solutions that solve tough challenges. Yet it’s been estimated that 1 million science and engineering jobs will go unfilled in the U.S. alone over the next three to five years.

According to Mark Hindsbo, vice president of Microsoft’s U.S. Developer & Platform Evangelism Group, that’s why programs like the Imagine Cup are so important. Encouraging students to develop technology-based solutions for real-world issues, and inspiring them to pursue careers in science, technology, engineering and mathematics, has been the mission of Microsoft’s signature technology competition for the past decade. Hindsbo has been involved with the competition since its beginnings. Every year, he says, the judges are amazed by the contestants’ projects and enthusiasm. (more…)

Do You Rowi? Windows Phone Twitter App a Big Hit

By Guest PostApril 17, 2012Technologybird, erik porter, hidden pineapple, iPhone, joshua topolsky, Microsoft, nathan heskew, new zealand, ohhh, psych, rowi, rtl, sxsw, sync, tech blogger, the verge, tweets, twitter app, windows phone

Microsoft employees Erik Porter and Nathan Heskew built Rowi, a Twitter app that makes full use of Windows Phone’s social media capabilities. The duo just released version 2, they’re building a Windows 8 app, and Rowi is now among some of the most popular apps in the marketplace.

REDMOND, Wash. – April 17, 2012 – Rowi may sound like some kind of rare New Zealand bird (which actually, it is) but it’s also a popular new Twitter app for Windows Phone created by two Microsoft employees.

The moonlight creation of Erik Porter and Nathan Heskew, Rowi was developed to fully tap the social networking capabilities of the Windows Phone. Rowi lets Twitter users receive push notifications, and supports right-to-left (RTL) languages, the ability to pin Tweets to the Windows Phone start screen, and easier messaging and photo previews. (more…)