Smartphone Adoption Reaches 40 Percent in Canada
RIM Continues to Lead Smartphone Market, with Apple a Close Second
Google Android Doubles its Smartphone Market Share in Past Six Months to 25 Percent
TORONTO, CA, November 30, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the Canada mobile phone industry for September 2011. The report ranked the leading mobile original equipment manufacturers (OEMs) and smartphone operating system (OS) platforms in Canada according to their share of current mobile subscribers ages 13 and older, and reviewed the most popular activities and content accessed via the subscriber’s primary mobile phone. The September report found Samsung to be the top handset manufacturer overall with 25.2 percent market share, while RIM led among smartphone platforms with 35.8 percent share of that market segment. (more…)