Tag Archives: Yahoo

comScore MMX Ranks Top 50 U.S. Web Properties for August 2012

By Guest PostSeptember 12, 2012Technologyad exchanges, ad focus, advertising networks, aol advertising, august 2012, buy side networks, census, Comscore, comscore mmx, cookie rejection, data, demographic universe, digital world, dsps, Facebook, Google, google ad network, inorganic increase, instagram, linkedIn, methodology, Microsoft, mmx data, monthly analysis, MySpace, online media, pulsepoint, revv platform, rubicon project, safari browser, sharethis, specific media, ssps, tumblr, Twitter, udm, unified digital measurement, US, us market, usage, vibrant media, web activity, Yahoo

RESTON, VA, September 12, 2012 – comScore, Inc., a leader in measuring the digital world, today released its monthly analysis of U.S. web activity at the top online properties for August 2012 based on data from the comScore MMX service.

With the release of August 2012 U.S. MMX data, comScore introduced three important methodological enhancements to our estimates that will affect data on a go-forward basis. The first enhancement is the incorporation of updated demographic universe estimates based on data from the 2010 U.S. census, which provides an improved accounting of the percentage of the population falling into each demographic segment. The second enhancement was an improvement in comScore’s enumeration survey methodology to better represent persons in cell-phone only households. The third and final enhancement is a new technique to account for cookie rejection in Safari browsers, for sites measured via comScore’s Unified Digital Measurement (UDM) methodology.. (more…)

In India, 1 in 4 Online Minutes are Spent on Social Networking Sites

By Guest PostAugust 20, 2012TechnologyComscore, comscore mmx, Facebook, google sites, India, kedar gavane, Microsoft, nic, rediff, top online sites, Yahoo, YouTube

Google Sites, Facebook and Yahoo! Sites Lead as Top Destinations in India

comScore to Present Complimentary Webinar on “The Rise of India’s Digital Consumer and What it Means for the Future”

Mumbai, India, August 20, 2012 – comScore, Inc., a leader in measuring the digital world, today released a study on the top online sites and activities in India from its comScore MMX service. The report found that Google Sites ranked as the top destination in June 2012 reaching nearly 95 percent of the online population, while social networking reigned as the top online activity accounting for 25.2 percent of all online minutes. These findings, among others, will be presented via a complimentary, live webinar titled The Rise of India’s Digital Consumer and What it Means for the Future on Tuesday, August 21. For more information and to register, (more…)

Blast from Summer Games Past: Yahoo! Launches Memorable Moments Series

By Guest PostJune 25, 2012Sports, Technologyadrian wojnarowski, beijing 2008, dan wetzel, doping admission, editorial series, georgia dome, marion jones, mary decker, memorable moments, michael phelps, montreal, nadia comaneci, olympians, pat forde, photography, shannon miller, summer games, usain bolt, Yahoo, yahoo sports, zola budd

Iconic Olympians including Jesse Owens, Michael Phelps, Nadia Comăneci, Bruce Jenner and Usain Bolt among those to be celebrated

SUNNYVALE, Calif. — Yahoo!, the premier digital media company, launched a unique editorial series entitled Memorable Moments to celebrate the most iconic moments from the history of the modern Summer Games. Memorable Moments (https://sports.yahoo.com/moments) will live on Yahoo! Sports, the No. 1 global sports destination online with over 101 million unique visitors a month.*

Yahoo! Sports is bringing to life a range of remarkable, emotive stories from the greatest sporting event in the world through video, photography, essays from Yahoo! Sports’ award-winning writers, outside voices of influential individuals, and its users. The stories include Nadia Comăneci’s perfection in Montreal and Usain Bolt’s stunning world records in Beijing 2008, as well as controversy such as Marion Jones’ doping admission in 2000 and the drama of Mary Decker’s collision with Zola Budd in 1984. (more…)

Resident Evil: Retribution

By Guest PostJune 14, 2012Entertainmentalice, brink of oblivion, clandestine operations, countdown, earth, flesh eating, human race, legions, milla jovovich, moscow, movies, new york, outbreak, resident evil, resident evil 5, retribution, safe haven, shawn Roberts, sienna guillory, t virus, tokyo, umbrella corporation, undead, Washington, Yahoo

Synopsis

The Umbrella Corporation’s deadly T-virus continues to ravage the Earth, transforming the global population into legions of the flesh eating Undead. The human race’s last and only hope, Alice, awakens in the heart of Umbrella’s most clandestine operations facility and unveils more of her mysterious past as she delves further into the complex. Without a safe haven, Alice continues to hunt those responsible for the outbreak; a chase that takes her from Tokyo to New York, Washington, D.C. and Moscow, culminating in a mind-blowing revelation that will force her to rethink everything that she once thought to be true. Aided by newfound allies and familiar friends, Alice must fight to survive long enough to escape a hostile world on the brink of oblivion. The countdown has begun. (more…)

comScore Releases May 2012 U.S. Search Engine Rankings

By Guest PostJune 13, 2012Technologyaol, ask network, Comscore, comscore qsearch, core search market, Google, microsoft sites, organic search, powered by bing, u.s. search marketplace, Yahoo

RESTON, VA, June 13, 2012 – comScore, Inc., a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in May with 66.7 percent of search queries conducted.

U.S. Explicit Core Search

Google Sites led the U.S. explicit core search market in May with 66.7 percent market share (up 0.2 percentage points), followed by Microsoft Sites with 15.4 percent and Yahoo! Sites with 13.4 percent. Ask Network accounted for 3 percent of explicit core searches, followed by AOL, Inc. with 1.5 percent. (more…)

Yahoo! Launches Shine Latina for Today’s Bicultural, Bilingual Woman

By Guest PostJune 7, 2012Technologybicultural, bicultural hispanics, bilingual woman, comscore media metrix, emarketer hispanics, espanol, Facebook, hispanic women, hispanics, javier garcia, latinas, minorities online, shine latina, spanish language, Yahoo, yahoo shine

The Leading Website for Women’s Lifestyle Content Adds Latina Spice

SUNNYVALE, Calif. — Yahoo! Inc., the premier digital media company, today unveiled Shine Latina – a home for bicultural Latina lifestyle content, within Yahoo! Shine, a top site for women’s lifestyle content in the U.S. with more than 34 million unique visitors a month*.

Shine Latina takes a unique look at women’s interests and approaches them with content in English, with nods to Hispanic cultural identity. The site – created by and for bicultural Latinas – brings Hispanic women together to share insights, spark conversations and build a community. From news, lifestyle, food and beauty topics to parenting, career, and relationship advice, Latinas of various ages will be able to find quality original content, videos and recommendations they can relate to at a personal level and truly relevant to their tastes, cultural background and heritage.

“Shine reaches 3.57M U.S. Hispanics every month, more than any other Hispanic site,” said Javier Garcia, general manager of Yahoo!’s U.S. Hispanic business. “By offering culturally-relevant original content in Shine produced by our bicultural editorial team we aim to form deep emotional connections with bicultural Latinas at an unprecedented scale.” (more…)

Navigating a New Course in Search — Introducing Yahoo! Axis

By Guest PostMay 23, 2012Technologyaxis, browse, chrome, css3, Facebook, firefox 7, Google, html5, internet explorer 9, ipad, iPhone, javascript, javascript mvc, manhattan, mojito, safari v5, search, shashi seth, web, Yahoo, yahoo axis, yahoo cocktails

Seamless Across Multiple Devices, Axis Re-defines Searching and Browsing

SUNNYVALE, Calif. — Yahoo!, the premier digital media company, today announced the availability of Yahoo! Axis, a new experience that re-imagines how people search and browse on the web. Axis offers the only search experience that allows you to enter your search, see and interact with visual results, all without ever leaving the page you are on. Axis seamlessly integrates with your favorite desktop browser and automatically connects your online experiences across multiple devices. Axis is available today for download across iOS devices and as a desktop plug-in for HTML5-enabled browsers.

“Our search strategy is predicated on two core beliefs—one, that people want answers, not links and two, that consumer-facing search is ripe for innovative disruption,” said Shashi Seth, senior vice president, Connections, Yahoo! Inc. “With Axis, we have re-defined and re-architected the search and browse experience from the ground up.” (more…)

Yahoo! and Alibaba Reach Agreement on Comprehensive Plan for Alibaba Stake

By Guest PostMay 20, 2012Technologyalibaba, alibaba group, China, e commerce company, goldman sachs, initial public offering, ipo, jack ma, joe tsai, michael callahan, monetization, ross levinsohn, tim morse, ubs investment bank, Yahoo, yahoo stake

Agreement Realizes Significant Value, Immediate Liquidity and Path to Future Monetization

Yahoo! Board Increases Share Repurchase Plan by US$5 Billion

SUNNYVALE, Calif. & HANGZHOU, China — Yahoo! Inc. and Alibaba Group Holding Limited today announced they have entered into a definitive agreement for a staged and comprehensive value realization plan for Yahoo!’s stake in Alibaba.

The first step is the repurchase by Alibaba of up to one-half of Yahoo!’s stake, or approximately 20% of Alibaba’s fully-diluted shares. The purchase price will be based on a valuation of Alibaba to be established through equity financings that Alibaba intends to undertake to finance the transaction, subject to a floor valuation of approximately US$35 billion. The agreement includes substantial financial incentives for Alibaba to raise the additional equity at a valuation higher than US$35 billion. At the minimum price and assuming the initial repurchase of the full 20% stake, Yahoo! would receive from Alibaba consideration of approximately US$7.1 billion, composed of at least US$6.3 billion in cash proceeds and up to US$800 million in newly-issued Alibaba preferred stock. (more…)