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IBM Delivers New Services to Help Clients Move Enterprise Applications to the Cloud

By Guest PostJanuary 29, 2013Technologyalbert mombarg, analytics, Argentina, australia, barcelona, big data, brazil, canada, cloud adoption, cloud based transactions, cloud center, cloud computing, cloud models, cloud service, cloud today, core application, crm, enterprise, erp, Europe, five continents, france, Germany, global delivery model, ibm, ibm sce, ibm smartcloud, innovative analytics, it, it environments, it sourcing arrangements, Japan, jim comfort, lifecycle, mobile computing, model, network, new center, online access, os instance, philips smart tv, roi, sap applications, sce, self service clouds, smartcloud enterprise, social business, spain, technology and innovation, US, vishal sikka, world map

Financial, healthcare, government and electronics clients tap IBM SmartCloud Enterprise+;
IBM SmartCloud for SAP Applications now available globally

ARMONK, N.Y. – 29 Jan 2013: IBM today announced global availability for its cloud service on five continents—plus a new center opening in Spain—based on its industry-leading sourcing business to host SAP® applications and other core operations. Now clients can turn to cloud computing for enterprise applications while reducing the overall cost of IT and at the same time, expanding online access and investing in innovative analytics, social business and mobile computing.

Many organizations are eager to leverage the economic advantages of cloud computing to run their critical applications on the cloud. These applications require deep technical expertise, around-the-clock customer service, tight security and ongoing maintenance – features typically found in IT sourcing arrangements but not in the “one-size-fits-all” model of self-service clouds. (more…)

Yahoo! Statement

By Guest PostApril 4, 2012Technologyadvertiser, ceo, financial results, position, quarter, roi, scott thompson, Yahoo

SUNNYVALE, Calif. — Yahoo! today confirmed that it is taking important next steps to reshape the company for the future.

“Today’s actions are an important next step toward a bold, new Yahoo! — smaller, nimbler, more profitable and better equipped to innovate as fast as our customers and our industry require. We are intensifying our efforts on our core businesses and redeploying resources to our most urgent priorities. Our goal is to get back to our core purpose — putting our users and advertisers first — and we are moving aggressively to achieve that goal,” said Scott Thompson, CEO of Yahoo!. “Unfortunately, reaching that goal requires the tough decision to eliminate positions. We deeply value our people and all they’ve contributed to Yahoo!.” (more…)

IBM STUDY: Digital Era Transforming CMO’s Agenda, Revealing Gap In Readiness

By Guest PostOctober 11, 2011Technologyblogs, carolyn heller baird, cfos, chief financial officers, chief marketing officers, cmos, Facebook, four ps, global markets, ibm, ibm institute for business value, ibm study, key market forces, marketing organizations, markets and technology, nature of customer relationships, place, price, products, promotion, return on investment, roi, social media, social platforms, top marketing executives, Twitter, YouTube

*Most chief marketers admit they are not sufficiently plugged into real-time conversations about their brands*
*CMOs struggling to prove the return on marketing investments*

ARMONK, N.Y. – 11 Oct 2011: A new IBM study of more than 1,700 chief marketing officers from 64 countries and 19 industries reveals that the majority of the world’s top marketing executives recognize a critical and permanent shift occurring in the way they engage with their customers, but question whether their marketing organizations are prepared to manage the change.

At the same time, the research shows that the measures used to evaluate marketing are changing. Nearly two-thirds of CMOs think return on marketing investment will be the primary measure of the marketing function’s effectiveness by 2015. But even among the most successful enterprises, half of all CMOs feel insufficiently prepared to provide hard numbers. (more…)

Independent Study Demonstrates Productivity Gains and ROI of 243 Percent for Microsoft Dynamics CRM 2011

By Guest PostMay 3, 2011Technologybrad wilson, businesses, forrester consulting, Microsoft, microsoft dynamics crm 2011, microsoft outlook, risk adjusted roi, roi, total economic impact

*Data details extensive quantitative savings and efficiencies from implementation of Microsoft Dynamics CRM 2011.*

REDMOND, Wash. — May 3, 2011 — Microsoft Corp. today released the results of a Microsoft-commissioned study conducted by Forrester Consulting, “The Total Economic Impact of Microsoft Dynamics CRM 2011,” May 2011. The Total Economic Impact^TM, a standard methodology developed by Forrester Research Inc., captures and quantifies the voice of the customer relative to technology investments. This study concludes that a 2,000-employee composite organization with an initial deployment of 50 users would experience a three-year, risk-adjusted ROI of 243 percent^* over a payback period of 4.1 months. Forrester Consulting credits the familiar, intelligent and connected experiences delivered by Microsoft Dynamics CRM 2011 as fundamental to the ROI and rapid payback period. (more…)

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IBM Delivers New Services to Help Clients Move Enterprise Applications to the Cloud

Yahoo! Statement

IBM STUDY: Digital Era Transforming CMO’s Agenda, Revealing Gap In Readiness

Independent Study Demonstrates Productivity Gains and ROI of 243 Percent for Microsoft Dynamics CRM 2011