A high-tech robotic fish hatched at Michigan State University has a new look. A new skill. And a new name.
MSU scientists have made a number of improvements on the fish, including the ability to glide long distances, which is the most important change to date. The fish now has the ability to glide through the water practically indefinitely, using little to no energy, while gathering valuable data that can aid in the cleaning of our lakes and rivers. (more…)
Analytics points to the “Birth of a Trend,” steampunk aesthetic to pervade pop culture in 2013
ARMONK, N.Y. – 14 Jan 2013: National Retail Federation Convention – Based on an analysis of more than a half million public posts on message boards, blogs, social media sites and news sources, IBM predicts that ‘steampunk,’ a sub-genre inspired by the clothing, technology and social mores of Victorian society, will be a major trend to bubble up, and take hold, of the retail industry. Major fashion labels, accessories providers and jewelry makers are expected to integrate a steampunk aesthetic into their designs in the coming year.
Measuring public sentiment can help retail chief marketing officers customize incentives and services to be more in tune with what customers are asking for, using data to tailor their offerings to address fast-moving trends and real-time customer needs. (more…)
The email resembled the organization’s own employee e-newsletter and asked recipients to visit a website to confirm that they wanted to continue receiving the newsletter. Another email carried an attachment that said it contained the marketing plan the recipient had requested at a recent conference. A third email bearing a colleague’s name suggested a useful website to visit.
None of these emails were what they pretended to be. The first directed victims to a website that asked for personal information, including the user’s password. The second included a virus that launched when the “marketing plan” was opened. The third directed users to a website that attempted to install a malicious program. (more…)
IBM inventors deliver innovation in emerging areas of tech
ARMONK, N.Y. – 10 Jan 2013: IBM today announced that it received a record 6,478 patents in 2012 for inventions that will enable fundamental advancements across key domains including analytics, Big Data, cybersecurity, cloud, mobile, social networking and software defined environments, as well as industry solutions for retail, banking, healthcare, and transportation. These patented inventions also will advance a major shift in computing, known as the era of cognitive systems.
Cloud computing enhances control of “Internet of Things” in the home to help manage heating, lighting, security and more via multiple user interfaces including gestures and voice recognition
LAS VEGAS, CES – 08 Jan 2013: IBM, STMicroelectronics and Shaspa today announced a collaboration to tap cloud and mobile computing for manufacturers and service providers to provide innovative ways for consumers to manage and interact with their homes’ functions and entertainment systems using multiple user interfaces such as voice recognition and physical gestures for a smarter home.
A “smart home” brings networking functions together, creating a gateway that connects a television, computer or mobile device with smart meters, lights, appliances, plugs and sensors within the home as well as services from outside. Parks Associates forecasts that more than 8 billion devices will be connected on the home network by year-end 2015.[1](more…)
New interactive TV ad format captivates consumers beyond the 30-second spot.
REDMOND, Wash. — Jan. 7, 2013 — Microsoft Corp. today announced the double-digit engagement results of the first NUads experience, interactive polling, which it rolled out earlier in the fall of 2012 on Xbox LIVE in the United States, Canada and the United Kingdom.
The first wave of NUads was provided by a lineup of top advertisers, including SUBWAY® Restaurants and Toyota, which on average saw the following results with their ads on Xbox LIVE: (more…)
Insight Public Sector selected to deliver licensing agreement aimed at reducing IT costs while offering advanced mobility, collaboration and cloud computing capabilities to personnel.
WASHINGTON, D.C. — Jan. 4, 2013 — In an effort to modernize technology infrastructure, reduce costs and foster new levels of cross-agency collaboration, the U.S. Army, U.S. Air Force and Defense Information Systems Agency (DISA) are expanding access to Microsoft solutions by entering into a transformative three-year Joint Enterprise Licensing Agreement for enterprise licenses and software assurance. The agreement provides all three organizations with a single vehicle for accessing the latest Microsoft technologies in support of top IT priorities around datacenter consolidation, collaboration, cybersecurity, mobility, cloud computing and big data.
This is the most comprehensive licensing agreement Microsoft Corp. has ever established with the U.S. Department of Defense (DoD), covering nearly 75 percent of all DoD personnel. The net new contract was awarded to Insight Public Sector, a division of Insight Enterprises Inc., one of the largest global Microsoft Large Account Resellers. (more…)
Get Up and Do Something is source for optimal health
Mike Peterson believes that the best way to bring about changes in health behavior is to take an approach that’s fun, positive, and motivational.
So the website he developed and runs with the health promotion master’s students at the University of Delaware is “not about ‘guilting’ people into doing things — it’s about playing to their better angels.” (more…)
