Tag Archives: toyota

Toyota Material Handling Group innovates forklift, factory, service and logistics solutions with digital transformation

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Toyota Material Handling Group is the largest forklift manufacturer in the world, but its customers require much more than warehouse trucks and equipment. To better serve them, the global business is expanding and enriching its logistics solutions with digital innovation and Toyota’s renowned principles in lean and efficient manufacturing. (more…)

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The Results Are In: Xbox NUads Makes Traditional TV Advertising More Engaging

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New interactive TV ad format captivates consumers beyond the 30-second spot.

REDMOND, Wash. — Jan. 7, 2013 — Microsoft Corp. today announced the double-digit engagement results of the first NUads experience, interactive polling, which it rolled out earlier in the fall of 2012 on Xbox LIVE in the United States, Canada and the United Kingdom.

The first wave of NUads was provided by a lineup of top advertisers, including SUBWAY® Restaurants and Toyota, which on average saw the following results with their ads on Xbox LIVE: (more…)

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