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comScore Releases January 2012 U.S. Online Video Rankings

By Guest PostFebruary 20, 2012Technologyadap, brightroll video network, Comscore, comscore video metrix, content, Facebook, Google, hulu, machinima, maker studios, online video, specific media, us population, vevo, video ads, warner music, Yahoo, YouTube

*Long-Form Video Content on the Rise, Reaching 6 Minutes on Average in January*

RESTON, VA, February 20, 2012 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 181 million U.S. Internet users watched nearly 40 billion videos of online video content in January.

Top 10 Video Content Properties by Unique Viewers

Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in January with 152 million unique viewers, followed by VEVO with 51.5 million, Yahoo! Sites with 49.2 million, Viacom Digital with 48.1 million and Facebook.com with 45.1 million. Nearly 40 billion videos views occurred during the month, with Google Sites generating the highest number at 18.6 billion, followed by Hulu with 877 million and VEVO with 717 million. The average viewer watched 22.6 hours of online video content, with Google Sites (7.5 hours) and Hulu (3.2 hours) demonstrating the highest average engagement among the top ten properties. (more…)

Cellphone Use Linked to Selfish Behavior in UMD Study

By Guest PostFebruary 18, 2012Culture, Technologyajay t abraham, anastasiya pocheptsova, basic human need, cellphone user, cellphones, control group, counterpart, devices, Facebook, john consoli, phenomenon, prosocial behavior, rosellina ferraro, social media, Technology, university of maryland

COLLEGE PARK, Md. – Though cellphones are usually considered devices that connect people, they may make users less socially minded, finds a recent study from the University of Maryland’s Robert H. Smith School of Business.

Marketing professors Anastasiya Pocheptsova and Rosellina Ferraro, with graduate student, Ajay T. Abraham, conducted a series of experiments on test groups of cellphone users. The findings appear in their working paper, The Effect of Mobile Phone Use on Prosocial Behavior. (more…)

msnNOW Taps Social Media to Find, Explore the Web’s Hottest Trends in Real-Time

By Guest PostFebruary 17, 2012Technologybing, bloggers, bob visse, demand dashboard, Facebook, friday video, grammys, html, info snackers, jeremy lin, klaus diaconu, mobile phone, msn, msnnow, music industry, new york knicks, rebecca black, social media, Twitter, whitney houston, YouTube

*Go behind the scenes with msnNOW, a new service that provides up-to-the-minute updates on breaking news, trends, and social conversations.*

REDMOND, Wash. – It was a story that everyone hoped wasn’t true. On Saturday, Feb. 11, the day before the Grammys, Twitter and Facebook posts reported that one of the music industry’s once brightest stars, Whitney Houston, had died. Variations on the hashtag #RIPwhitney filled the top trending spots on Twitter. Facebook feeds were filled with memories of the late singer’s music – a first kiss, a first dance or first song ever bought. And YouTube exploded with videos of Houston’s past performances.

An hour or so after reports of the singer’s death began appearing via social media sites, the mainstream media began reporting confirmations of her death. As the day progressed, the major cable news stations began reading celebrity tweets aloud memorializing the singer and encouraging readers to visit their Facebook fan pages to join in the discussion. (more…)

The Netherlands and France Have the Highest Penetration of Online Banking Users in Europe

By Guest PostFebruary 16, 2012Technologycomscore media metrix, digital banking trends, european online banking, online banking users

comScore Releases Overview of European Internet Usage for December 2011

LONDON, UK, 16 February 2012 – comScore, Inc., a leader in measuring the digital world, today released an overview of internet usage in Europe, showing 381.5 million unique visitors went online in December 2011 for an average of 27.5 hours per person. This release highlights internet usage in 49 European markets aggregated into the European region and provides individual reporting on 18 markets. Amongst its findings, the study also shows that online banking reached 66.3 percent of the internet audience in the Netherlands, making it the top market in Europe for sites such as ING Group. (more…)

Meet the Team That Puts ‘Amazing Power’ at People’s Fingertips

By Guest PostFebruary 15, 2012Technologymission critical application, powershell automation, server management tools, voice of technology, windows server team

Members of the Windows Server team speak with Microsoft News Center about their groundbreaking work in moving customers to the cloud—and what else they find fascinating

REDMOND, Wash. – Start telling most people about the importance of servers and their eyes glaze over. They would much rather talk about some cool new smartphone app or the latest social networking site. Yet without servers, the things we value most about technology—from mobile devices to online shopping—would be impossible. (more…)

comScore Releases the “2012 U.S. Digital Future in Focus” Report

By Guest PostFebruary 9, 2012Technologycomcore media metrix, comscore media evangelist, digital ecosystem, digital future, digital media industry

Report Offers Insights on Key Trends from 2011 and What They Mean for the Coming Year

RESTON, VA, February 9, 2012 – comScore, Inc., a leader in measuring the digital world, today released the 2012 U.S. Digital Future in Focus report. This annual report examines how the prevailing trends in social media, search, online video, digital advertising, mobile and e-commerce are defining the current marketplace and what these trends mean for the year ahead. (more…)

Microsoft Employees Give Back in Record Fashion

By Guest PostFebruary 8, 2012Technologyafrica, akhtar badshah, art with heart, arthritis foundation, big sister, community affairs, crissy house, digigirlz, economic environment, giving campaign, habitat for humanity, joe michaels, lisa brummel, lucky strike lanes in bellevue, marathon, Microsoft, microsoft employees, ms walk, sql server, united states

*Microsoft’s U.S.-based employees helped raise over US$100 million for thousands of nonprofits during the 2011 Microsoft Giving Campaign, the largest total in company history.*

REDMOND, Wash. – Microsoft employees raised a record-breaking US$100.5 million in 2011, topping last year’s total with donations to more than 18,000 community organizations across the United States and around the world.

Giving was up across the board in 2011—more employees participated, donating more time and money than ever before, which surprised some after 2010’s record year. (more…)

Researchers Discover Potential Key To Lowering Energy Costs of Cell Phones and Data Centers

By Guest PostFebruary 8, 2012Technologyalgorithm, apple, austin, australian national university, cellphone, computer science, data center, Google, gps, hardware, intel, kathryn mckinley, microprocessor, microprocessors function, Microsoft, power usage, professor, smartphone, software, stephen m blackburn, university of texas

AUSTIN, Texas — A systematic analysis of power usage in microprocessors could help lower the energy consumption of both small cellphones and giant data centers, report computer science professors from The University of Texas at Austin and the Australian National University.

Their results may point the way to how companies such as Google, Apple, Intel and Microsoft can make software and hardware that will lower the energy costs of very small and very large devices. (more…)

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