RESTON, VA, April 13, 2011 – comScore, Inc., a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in March with 65.7 percent of search queries conducted. (more…)
*Google Sites Nears 2 Billion Content Viewing Sessions*
RESTON, VA, April 12, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 174 million U.S. Internet users watched online video content in March for an average of 14.8 hours per viewer. The total U.S. Internet audience engaged in more than 5.7 billion viewing sessions during the course of the month. (more…)
*Males Spend 64 Percent More Time Viewing Online Video than Females*
*comScore Releases Latest Online Video Rankings for New Zealand*
Auckland, New Zealand, March 30, 2011 – comScore, Inc., a leader in measuring the digital world, today released its latest 
study of online video viewing habits in New Zealand based on data from the comScore Video Metrix service, which was launched in New Zealand earlier this year. The report found that 2.1 million online users in New Zealand watched online video in February 2011, representing 77 percent of the total online population. Google Sites led the market as the top online video property, driven largely by viewership at YouTube.com.
“Video viewing is an important and growing online activity for New Zealanders, with online viewers watching more than one video every day on average,” said Amy Weinberger, comScore vice president for Australia and New Zealand. “Online video offers an especially engaging experience for consumers that translates into the potential for high quality advertising impressions from desirable audiences that can be delivered at scale.” (more…)
*Microsoft Sites Jumps to Second Place in Video Content Ranking*
RESTON, VA, March 17, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 170 million U.S. Internet users watched online video content in February for an average of 13.6 hours per viewer. The total U.S. Internet audience engaged in more than 5.0 billion viewing sessions during the course of the month.
Top 10 Video Content Properties by Unique Viewers
Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in February with 141.1 million unique viewers. Microsoft Sites captured the #2 ranking (up from #7) with 48.8 million viewers, followed by Yahoo! Sites with 46.7 million viewers. Facebook.com came in fourth with nearly 46.7 million viewers, while VEVO ranked fifth with 45.9 million viewers. Google Sites had the highest number of viewing sessions with 1.8 billion, and average time spent per viewer at 262 minutes, or 4.4 hours. (more…)
*comScore Presents ‘The State of the Internet in Australia’*
Sydney, Australia, February 18, 2011 – comScore, Inc, a leader in measuring the digital world, today released The State of the 
Internet in Australia, which looks at the latest trends in digital consumer behavior in the market. The findings of the report were also recently presented at a comScore-hosted industry event in Sydney. Among the report’s key findings was that Social Networking now accounts for the largest amount of total time spent online at 22 percent, an increase of 5.3 percentage points from the previous year, as social media plays an increasingly prominent role in Australians’ digital lives. (more…)
*VEVO Captures Second Place in Video Content Ranking*
RESTON, VA, February 15, 2011 – comScore, Inc., a leader in measuring the digital world, today released data 
from the comScore Video Metrix service showing that 171 million U.S. Internet users watched online video content in January for an average of 14.5 hours per viewer. The total U.S. Internet audience engaged in nearly 4.9 billion viewing sessions during the course of the month.
Top 10 Video Content Properties by Unique Viewers
Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in January with 144.1 million unique viewers. VEVO captured the #2 ranking with 51.0 million viewers, followed by Yahoo! Sites with 48.7 million viewers. Viacom Digital took the fourth position with 48.1 million viewers, while AOL, Inc. drew 44.5 million viewers. Google Sites had the highest number of viewing sessions with 1.9 billion, and average time spent per viewer at 283 minutes, or 4.7 hours. (more…)
RESTON, VA, February 11, 2011 – comScore, Inc., a leader in measuring the digital world, today released its 
monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in January with 65.6 percent of searches conducted.
U.S. Explicit Core Search
Google Sites led the U.S. explicit core search market in January with 65.6 percent market share, followed by Yahoo! Sites with 16.1 percent and Microsoft Sites with 13.1 percent (up 1.1 percentage points). Ask Network accounted for 3.4 percent of explicit core searches, followed by AOL LLC Network with 1.7 percent. (more…)
RESTON, VA, January 14, 2011 – comScore, Inc., a leader in measuring the digital world, today released its monthly comScore 
qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in December with 66.6 percent of searches conducted. (more…)
