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comScore Reports August 2011 U.S. Mobile Subscriber Market Share

By Guest PostOctober 5, 2011Technologyamericans, apple, Comscore, google android, intelligent online survey, iPhone, mobile phone, mobile phone usage, mobile subscribers, mobilens data, oem, Samsung, smartphone, symbian

*comScore Releases Report “iPhone 5: Implications for the Operator Industry”*

RESTON, VA, October 5, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending August 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 25.3 percent market share. Google Android continued to gain ground in the smartphone market reaching 43.7 percent market share.

In light of Apple’s new iPhone announcement, comScore has also released a report highlighting the implications of this new device to the mobile operator marketplace. A complimentary copy of the report can be downloaded at the following link: https://www.comscore.com/Press_Events/Presentations_Whitepapers/2011/iPhone_5_Implications_for_the_Operator_Industry (more…)

comScore Reports June 2011 U.S. Mobile Subscriber Market Share

By Guest PostAugust 4, 2011Technologyapple, blogs, Comscore, comscore mobilens, device manufacturer, google android, market share, Microsoft, mobilens data, motorola, oem, Samsung, smartphone, Social networking sites, symbian, u.s. mobile phone

*2 out of 5 Smartphone Subscribers Now Use Android Platform*

RESTON, VA, August 4, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending June 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 25.3 percent market share. Google Android continued to gain ground in the smartphone market reaching 40.1 percent market share in June.

OEM Market Share

For the three month average period ending in June, 234 million Americans ages 13 and older used mobile devices. Device manufacturer Samsung ranked as the top OEM with 25.3 percent of U.S. mobile subscribers (up 0.8 percentage points), followed by LG with 21.3 percent share (up 0.4 percentage points) and Motorola with 14.5 percent share. Apple strengthened its position at #4 with 8.9 percent share of mobile subscribers (up 1.0 percentage points), while RIM rounded out the top five with 7.9 percent share. (more…)

comScore Reports May 2011 U.S. Mobile Subscriber Market Share

By Guest PostJuly 5, 2011Technologyapple, Comscore, google android, mobile phone industry, mobilens data, motorola, oem, Samsung, smartphone, top handset manufacturer

*Smartphones Reach Key Milestone; Now Owned by 1 in 3 Americans*

RESTON, VA, July 5, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending May 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 24.8 percent market share. Google Android led among smartphone platforms with 38.1 percent market share.

OEM Market Share

For the three month average period ending in May, 234 million Americans ages 13 and older used mobile devices. Device manufacturer Samsung ranked as the top OEM with 24.8 percent of U.S. mobile subscribers, followed by LG with 21.1 percent share and Motorola with 15.1 percent share. Apple strengthened its position at #4 with 8.7 percent share of mobile subscribers (up 1.2 percentage points), while RIM rounded out the top five with 8.1 percent share. (more…)

In Europe, Apple iOS Ecosystem Twice the Size of Android When Accounting for Mobile Phones, Tablets and Other Connected Media Devices

By Guest PostApril 21, 2011Technologyandroid os, android software, apple, apple products, blackberry, Comscore, eu5, european markets, france, Germany, Google, ios platform, ipad, ipod touch, italy, jeremy copp, media tablet owners, mobilens, oem, samsung galaxy tab, sony ericsson, spain, uk

*comScore Releases First European Data on Media Tablet Users from MobiLens Service*

London, UK, 21 April, 2011 – comScore, Inc., a leader in measuring the digital world, today released the results of an EU5 (UK, Germany, France, Spain, and Italy) study of media tablet owners, based on data from the comScore MobiLens service. The report includes comScore’s first publicly available data showing demographics and other characteristics of users of connected media devices, such as the iPad, iPod Touch and devices running on Google’s Android software. Initial research indicates that Apple’s iOS platform, which resides on iPhones, iPads and iPod Touches, has a combined platform reach of 28.9 million users in the five European markets, outreaching the Android platform by 116 percent.

“comScore is excited to offer insights about the comprehensive mobile ecosystem, including connected media devices, such as the iPad,” said Jeremy Copp, comScore vice president of mobile in Europe. “This new data set is part of our MobiLens service and enables our clients to understand the detailed demographic and behavioural attributes of connected media device users. This of course has significant implications for the media and developer communities as they consider how best to reach their audience on all types of connected devices.” (more…)

comScore Reports July 2010 U.S. Mobile Subscriber Market Share

By Guest PostSeptember 15, 2010TechnologyComscore, comscore mobilens, google android, industry, Microsoft, motorola, nokia, oem, operating system, os, smartphone, u.s. mobile phone, u.s.mobile subscriber market

*2 out of 3 U.S. Mobile Subscribers Utilize Text Messaging on their Phone*

RESTON, VA, September 15, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending July 2010 compared to the preceding three-month average.

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comScore Reports May 2010 U.S. Mobile Subscriber Market Share

By Guest PostJuly 10, 20101 commentTechnologyandroid, apple, Comscore, digital world, Google, iphone 4, oem, operating system, original equipment manufacturers, os, smartphone

*Google’s Android Platform Continues to Snatch Smartphone Market Share*

RESTON, VA. – comScore, Inc. a leader in measuring the digital world, released data (8th July) from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending May 2010 compared to the preceding three-month average.