*British Consumers Exposed to 221 Billion Display Ads During Q3 2010*
LONDON, UK, November 3, 2010 – comScore, Inc., a leader in measuring the digital world, today released an overview of the UK online display advertising market for Q3 2010, which showed strong gains compared to Q3 2009. Data from comScore’s Ad Metrix services showed that UK internet users received more than 221 billion display ads during the third quarter, marking a 34-percent increase versus year ago. (more…)
*Automotive group migrates more than 180,000 computer workstations to Microsoft solution.*
REDMOND, Wash. — Nov. 2, 2010 — Microsoft Corp. has won another key customer with its collaboration platform and cloud solution. Following an evaluation phase, Daimler AG decided to migrate onto Microsoft’s unified communications, messaging and collaboration solutions. Staff members at Daimler AG now communicate and collaborate more efficiently by using Microsoft technology. (more…)
CAMPBELLSVILLE, Ky., Nov 02, 2010 (BUSINESS WIRE) — Amazon.com, Inc. today announced that Staff Management is seeking to hire thousands of holiday positions for the Amazon Campbellsville, Ky. fulfillment center, operated by Amazon.com.kydc LLC.
Candidates should be highly motivated with drive, ambition and a passion for providing customers a first-class shopping experience. (more…)
*New gift card delivery option available just in time for the holiday season*
SEATTLE, Nov 02, 2010 (BUSINESS WIRE) — Amazon.com, Inc. today announced a new method for sending Amazon.com Gift Cards to friends on Facebook. Customers can now connect to their Facebook account on Amazon.com (www.amazon.com/giftcards-facebook) and create a personalized gift card that will be delivered on the recipient’s Facebook Wall.
After connecting to his or her Facebook account on Amazon.com, the sender can choose a gift card design, specify an amount up to $5,000 and provide an optional gift card message. The sender can also schedule the date for the gift card to appear on the recipient’s Facebook Wall up to a year in advance. (more…)
*More Than One Out of Three Financial Advice Seekers Visited Moneysupermarket.com*
London, UK, 02 November, 2010 – comScore, Inc., a leader in measuring the digital world, today released a ranking of top Financial Information/Advice Sites in the UK based on September 2010 data from its comScore Media Metrix service. Nearly 10 million internet users turned to the web for financial advice, spending an average of 15 minutes on sites in the category during the month.
Data from the comScore Ad Metrix service revealed that Adaptive Affinity ranked as the top online display advertiser amongst financial companies, reaching nearly 58 percent of the total UK online audience in September 2010, by promoting its site Quickcreditscore.co.uk. (more…)
*Further Extends Yahoo!’s Connected TV Leadership; Offers Consumers a Cinematic Internet(TM) experience and Increased Distribution for Publishers*
SEOUL, South Korea & SUNNYVALE, Calif., Nov 02, 2010 (BUSINESS WIRE) — Yahoo! and Samsung today announced an extended partnership to deliver Yahoo! Connected TV in 26 new countries across Europe, bringing Yahoo! Connected TV on Samsung TVs to 39 countries worldwide. Together with Samsung’s own Internet@TV service, Samsung’s 2010 European Internet-connected TVs will also feature a new full-screen Yahoo! user interface. Today’s news builds on the partnership that Yahoo! and Samsung first announced in January 2009. (more…)
IBM helps in design of software controls to manage Volt’s innovative powertrain; Provides software simulation tools to test Volt’s battery systems
ARMONK, N.Y., – 01 Nov 2010: IBM today announced its software and simulation tools helped General Motors (GM) engineers design and develop the software in the advanced control systems on the 2011 Chevrolet Volt, which was designed and engineered in just 29 months.(more…)
Harvard graduate Kevin Lewis (left) and UCLA sociologist Andreas Wimmer are co-authors of a new Facebook study on how college students form friendships. Image credit: Luis Gomez
Race may not be as important as previously thought in determining who buddies up with whom, suggests a new UCLA–Harvard University study of American college students on the social networking site Facebook.
“Sociologists have long maintained that race is the strongest predictor of whether two Americans will socialize,” said Andreas Wimmer, the study’s lead author and a sociologist at UCLA. “But we’ve found that birds of a feather don’t always flock together. Whom you get to know in your everyday life, where you live, and your country of origin or social class can provide stronger grounds for forging friendships than a shared racial background.”
“We’ve been able to show that just because two people of the same racial background are hanging out together, it’s not necessarily because they share the same racial background,” said co-author Kevin Lewis, a Harvard graduate student in sociology. (more…)