*Apple Assumes #2 Spot among Smartphone Platforms*
RESTON, VA, June 3, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending April 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 24.5 percent market share. Google Android led among smartphone platforms with 36.4 percent market share. (more…)
*70 Percent of Mobile Users “Checking-In” from an Android or Apple Phone*
*Check-In Service Users Demonstrate Strong Propensity for Mobile Media Usage*
RESTON, VA, May 12, 2011 – comScore, Inc., a leader in measuring the digital world, today released the results from a study of mobile social networking check-in service users based on data from its comScore MobiLens service. The study found that 16.7 million U.S. mobile subscribers used location-based “check-in” services on their phones in March 2011, representing 7.1 percent of the entire mobile population. 12.7 million check-in users did so on a smartphone, representing 17.6 percent of the smartphone population. The study also found that check-in service users showed a high propensity for mobile media usage, including accessing retail sites and shopping guides, and displayed other characteristics of early adopters, including a stronger likelihood of owning a tablet device and accessing tech news, when compared to the average smartphone user. (more…)
*Google Android Captures #1 Position in Smartphone Market*
RESTON, VA, March 7, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending January 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 24.9 percent market share. Google Android took the lead among smartphone platforms with 31.2 percent market share, after two short months in second place.
OEM Market Share
For the three month average period ending in January, 234 million Americans ages 13 and older used mobile devices. Device manufacturer Samsung ranked as the top OEM with 24.9 percent of U.S. mobile subscribers, up 0.7 percentage points from the three month period ending in October. LG ranked second with 20.8 percent share, followed by Motorola (16.5 percent), RIM (8.6 percent) and Apple (7.0 percent).(more…)
*comScore Releases Latest Mobile Industry Insights from its MobiLens Product*
Tokyo, Japan, February 25, 2011 – comScore Japan KK, a wholly owned subsidiary of comScore, Inc., a leader in measuring the digital world, today released the latest insights into mobile usage in Japan from its comScore MobiLens product. The report found that Japanese users are continuing to adopt smartphone devices, with Apple and Google platforms seeing significant increases in subscribers.(more…)
*Number of Smartphone Users Up 60 Percent Versus Year Ago*
RESTON, VA, February 7, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLensservice, reporting key trends in the U.S. mobile phone industry during the three month average period ending December 2010. The report ranked the leading mobile original equipment manufacturers (OEMs) and smartphone operating system (OS) platforms in the U.S. according to their share of current mobile subscribers ages 13 and older, and reviewed the most popular activities and content accessed via the subscriber’s primary mobile phone. The December report found Samsung to be the top handset manufacturer overall with 24.8 percent market share, while RIM led among smartphone platforms with 31.6 percent market share. (more…)
*Jeremy Copp to Speak at M-Days Conference in Frankfurt*
Hamburg, Germany, January 12, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the German smartphone market during the three month average period ending November 2010. The report ranked the leading smartphone operating system (OS) platforms in Germany according to their share of current mobile subscribers ages 13 and older. The November report found that Symbian led among smartphone platforms with 47.7 percent market share, followed by Apple (19.5 percent), Microsoft (13.7 percent), Google (10.6 percent) and RIM (4.8 percent). Google Android gained the largest market share and went up 9.2 percentage points compared to November 2009. (more…)
*Google Android Reaches #2 Spot among Smartphone Platforms*
RESTON, VA, January 6, 2010 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLensservice, reporting key trends in the U.S. mobile phone industry during the three month average period ending November 2010. The report ranked the leading mobile original equipment manufacturers (OEMs) and smartphone operating system (OS) platforms in the U.S. according to their share of current mobile subscribers ages 13 and older, and reviewed the most popular activities and content accessed via the subscriber’s primary mobile phone. The November report found Samsung to be the top handset manufacturer overall with 24.5 percent market share, while RIM led among smartphone platforms with 33.5 percent market share.(more…)
*Smartphones Now Used by 1 in 4 U.S. Mobile Subscribers*
RESTON, VA, December 3, 2010 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending October 2010. The report ranked the leading mobile original equipment manufacturers (OEMs) and smartphone operating system (OS) platforms in the U.S. according to their share of current mobile subscribers ages 13 and older, and reviewed the most popular activities and content accessed via the subscriber’s primary mobile phone. The October report found Samsung to be the top handset manufacturer overall with 24.2 percent market share, while RIM led among smartphone platforms with 35.8 percent market share. (more…)
MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending April 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 24.5 percent market share. Google Android led among smartphone platforms with 36.4 percent market share. (more…)
