The 5th annual Microsoft Firenze BXT Student Innovation Competition brings together business, design and engineering students to showcase how innovation happens in the real world. This year’s finals take place this weekend on Microsoft’s Redmond campus
REDMOND, Wash. – Feb. 4, 2011 – Midway through last year’s Microsoft Firenze BXT student innovation competition, James Liu realized something he wasn’t expecting.(more…)
New study proves the power of hyperlocal online ad targeting in driving sales
SUNNYVALE, Calif.–(BUSINESS WIRE)– Yahoo! Inc. today announced the launch of Yahoo! AdLabs, a group focused on providing scientific leadership to the industry and accelerating innovation in digital advertising products through Yahoo! Labs (https://labs.yahoo.com/), one of the world’s premier industrial research organizations.(more…)
*Study Finds that Without Proper Adjustments, Site-Server Estimates can Overstate Audience Size by Factor of up to 2.7x*
Sydney, Australia, February 3, 2011 – comScore, Inc., a leader in measuring the digital world, today released its white paper, The Impact of Cookie Deletion on Site-Server and Ad-Server Metrics in Australia: An Empirical comScore Study. The study addresses the key sources of discrepancy between server-based and panel-based data and reveals that cookie deletion can lead to large overstatements in servers’ measurement of the size of online audiences. Without appropriate adjustments, site-server measurement of the size of website audiences in Australia can be inflated by up to 2.7 times the actual number of unique visitors. (more…)
Interoperable e-mail messaging service launched with new version of Microsoft HealthVault enables physicians to share patient health information electronically
REDMOND, Wash. — Feb. 2, 2011 — During a Health & Human Services event in D.C. today, Microsoft Corp. today announced new encrypted e-mail functionality for Microsoft HealthVault, which allows clinical partner solutions to send messages to patients based on security protocols set forth by the Office of the National Coordinator’s (ONC’s) Direct Project. Through this offering, every HealthVault record will be able to automatically accept mails directly from healthcare providers. (more…)
Financing purchases under a Microsoft Enterprise Agreement can help CIOs strategically manage their IT budgets
REDMOND, Wash. — Feb. 1, 2011 — In the current global economic climate, chief information officers (CIOs) are carefully examining their technology priorities and becoming more involved in financing to meet strategic IT objectives.(more…)
*Businesses and developers will soon be able to run Oracle Databases with the pricing flexibility, ease of use, and scalability of Amazon RDS and the AWS Cloud*
SEATTLE, Feb 01, 2011 (BUSINESS WIRE) — Amazon Web Services LLC (AWS), a subsidiary of Amazon.com, Inc., today announced that it plans to make Oracle Database 11g available via the Amazon Relational Database Service (Amazon RDS), during the second quarter of 2011. Amazon RDS is a web service that makes it easier to set up, operate, and scale a relational database in the cloud. Amazon RDS for Oracle will include flexible pricing options for customers. Those with existing Oracle licenses will be able to run Oracle Databases on Amazon RDS with no additional software licensing or support charges. Those without existing Oracle licenses can take advantage of on-demand hourly licensing with no upfront fees or long-term commitments. Businesses and developers can visit [https://aws.amazon.com/rds/oracle] to learn more, sign up to be notified when the service is available, and request a briefing from an AWS associate. (more…)
*Project to Streamline IT Infrastructure to Improve Service Delivery, Reduce Energy Consumption and Strengthen Security*
NEW YORK, N.Y. – 31 Jan 2011: IBM today announced that it has been selected by the City of New York to build a more efficient, smarter technology platform for CITIServ, the City’s IT infrastructure modernization program. The goal of the project is to streamline delivery of City services by consolidating and updating outdated and incompatible IT, thereby reducing energy consumption, strengthening security, and providing City workers with faster access to the latest technologies. (more…)
The operating system (OS) is the backbone of your computer. If the OS is compromised, attackers can take over your computer – or crash it. Now researchers at North Carolina State University have developed an efficient system that utilizes hardware and software to restore an OS if it is attacked.
At issue are security attacks in which an outside party successfully compromises one computer application (such as a Web browser) and then uses that application to gain access to the OS. For example, the compromised application could submit a “system call” to the OS, effectively asking the OS to perform a specific function. However, instead of a routine function, the attacker would use the system call to attempt to gain control of the OS. (more…)