Category Archives: Technology

Century Payments Chooses Microsoft Dynamics CRM Online Over Salesforce.com

*Company saves more than $300,000 and increases overall productivity*

REDMOND, Wash. — March 3, 2011 — Microsoft Corp. (Nasdaq “MSFT”) today highlighted how Century Payments Inc., an emerging leader in the electronic payments industry and recently ranked 11th on the Inc. 500 Fastest-Growing Companies list, has saved more than $300,000 and counting since switching from Salesforce.com to Microsoft Dynamics CRM Online in 2009. Century Payments also helped increase end-user adoption and overall company productivity as a result of the switch.

“Given our exponential growth, we needed a solution flexible enough to both provide immediate short-term results and adapt to our growing business needs without the high licensing or development costs,” said Scott Harlow, vice president of information technologies and security at Century Payments. “We got that with Microsoft Dynamics CRM. We now have the freedom to change aspects of our solution quickly and on the fly, without the added time and expense of external developers and resources.” (more…)

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Physicians Most Likely to Reach Health-Related Content through Natural Search and Direct Navigation

*comScore Releases Second in a Series of Reports on Physicians’ Online Behaviors from its comScore/ImpactRx Physician Behavioral Measurement™ Solution* 

RESTON, VA and MT. LAUREL, NJ, March 2, 2011 – comScore, Inc., a leader in measuring the digital world, and ImpactRx, a pharmaceutical insights company, today released the second in a series of public reports from the comScore/ImpactRx Physician Behavioral Measurement™ Solution, the only opt-in digital measurement solution that ties actual physicians’ online behavior to their prescription writing activities – all using an anonymized methodology. The report found that across all health-related categories, the majority of physicians’ visits were driven primarily by direct, non-referred access and natural search, pointing to the importance of building brand awareness and effective SEO strategies in order to reach physicians online. 

“Reaching physicians online is critically important for the health industry,” said John Mangano, comScore vice president of health marketing solutions. “By observing physicians’ actual online behaviors, we are able to understand the inherent differences in how physicians research health content compared to patients. This unique insight into physicians’ browsing preferences represents vital information for any marketer looking to communicate with physicians.”  (more…)

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IBM Expands the Institute for Electronic Government in Washington to Focus on Advancements in Analytics and Cloud Computing

*Virtual Collaboratory to Connect Thousands of Government Leaders Globally*

WASHINGTON – 01 Mar 2011: IBM today announced a major expansion of its Institute for Electronic Government (IEG) in Washington, D.C., adding cloud computing and analytics capabilities for public sector organizations around the world. 

IBM has moved and expanded the facility in order to meet the growing demand from Government, Health Care and Education leaders who recognize the potential of cloud computing environments and business analytics technologies to improve efficiencies, reduce costs and tackle energy and budget challenges.     (more…)

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Microsoft Announces Dream.Build.Play 2011 Challenge for Independent Game Developers

Developers from around the world compete for share of $75,000 (U.S.)

SAN FRANCISCO — Feb. 28, 2011 — Today Microsoft Corp. opened registration for the Dream.Build.Play 2011 Challenge, a contest sponsored by Microsoft to encourage independent game developers to create fun and innovative games using XNA Game Studio. Developers can register for the contest at https://www.dreambuildplay.com. Once registered, they have from May 17 to June 14, 2011, to submit their games to the contest. (more…)

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Smartphone Adoption Continues to Grow in Japan

comScore Releases Latest Mobile Industry Insights from its MobiLens Product

Tokyo, Japan, February 25, 2011 – comScore Japan KK, a wholly owned subsidiary of comScore, Inc., a leader in measuring the digital world, today released the latest insights into mobile usage in Japan from its comScore MobiLens product. The report found that Japanese users are continuing to adopt smartphone devices, with Apple and Google platforms seeing significant increases in subscribers.  (more…)

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Slide Show: Exploring a World of Natural User Interfaces

*Microsoft Chief Research and Strategy Officer Craig Mundie gathered with individuals from across the company this week for a day of futuristic demos showcasing natural user interfaces, 3D technologies and new ways to interact with computers. Get a behind-the-scenes look.* 

REDMOND, Wash. – Feb. 24, 2011 – Microsoft provided a glimpse into computing’s future at the Microsoft Home this week, showing demos of 3D and virtual worlds, vision systems that create new models for interacting with computers, and research that explores potential scenarios for Kinect beyond gaming.

Mundie and Don Mattrick, president of Microsoft’s Interactive Entertainment Business, also announced plans to make a Kinect for Windows software development kit (SDK) available this spring. The non-commercial SDK will be geared to academics and enthusiasts. (more…)

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