comScore Chairman Gian Fulgoni to Present Overview of Q3 2012 E-Commerce Trends in Upcoming Webinar
RESTON, VA, November 7, 2012 – comScore, Inc., a leader in measuring the digital world, today released its Q3 2012 U.S. retail e-commerce sales estimates, showing that online retail spending reached $41.9 billion for the quarter, up 15 percent versus year ago. This represents the twelfth consecutive quarter of positive year-over-year growth and eighth consecutive quarter of double-digit growth. (more…)
comScore Chairman Gian Fulgoni to Present Update on Q1 2012 E-Commerce Trends in Upcoming Webinar
RESTON, VA, May 9, 2012 – comScore, Inc., a leader in measuring the digital world, today released its Q1 2012 U.S. retail e-commerce sales estimates, showing that online retail spending reached $44.3 billion for the quarter, up 17 percent versus year ago. This represents the tenth consecutive quarter of positive year-over-year growth and sixth consecutive quarter of double-digit growth. (more…)
*comScore Chairman Gian Fulgoni to Present Update on Q2 2011 E-Commerce Trends in Upcoming Webinar*
RESTON, VA, August 8, 2011 – comScore, Inc., a leader in measuring the digital world, today released its Q2 2011 U.S. retail e-commerce sales estimates, which showed that online retail spending reached $37.5 billion for the quarter, up 14 percent versus year ago. This growth rate represented the seventh consecutive quarter of positive year-over-year growth and third consecutive quarter of double-digit growth rates. (more…)
*comScore Chairman Gian Fulgoni to Present Update on Q1 2011 E-Commerce Trends in Upcoming Webinar*
RESTON, VA, May 10, 2011 – comScore, Inc., a leader in measuring the digital world, today released its Q1 2011 U.S. retail e-commerce sales estimates, which showed that online retail spending reached $38.0 billion for the quarter, up 12 percent versus year ago. This growth rate represented the sixth consecutive quarter of positive year-over-year growth and second consecutive quarter of double-digit growth rates. (more…)
*Study Shows Creative Quality Drives More Than Half of the Sales Changes for Brands Analyzed*
RESTON, VA, January 27, 2011 – comScore, Inc., a leader in measuring the digital world, today released findings from comScore ARS indicating the importance of a strong upfront strategy and creative execution in driving campaign effectiveness for TV and digital advertising campaigns in Canada. Extensive research conducted by comScore ARS also shows that creative quality drives more than half of the sales changes for brands analyzed, four times higher than the impact of the specific media plan involved, highlighting the importance of optimizing creative in ad campaigns.(more…)
*Study to Profile the Retail Brand Buying of Visitors to CPG Brand Websites and Uncover the Best Internet Destinations to Reach Specific Brand Buyers*
RESTON, VA, Jan. 10, 2011 – Accenture, comScore, Inc., and dunnhumbyUSA today announced a groundbreaking initiative to help consumer packaged goods (CPG) marketers better understand the link between consumers’ usage of brand websites and their in-store brand buying behavior. The results of the study will help CPG brand managers understand how to increase the value from their digital marketing expenditures. The research is being conducted with the endorsement of the Grocery Manufacturers Association (GMA) and the Food Marketing Institute (FMI), with the results to be presented in Spring 2011.(more…)
*Blizzard in Northeast Provides Additional Boost to Post-Christmas Spending*
RESTON, VA, December 29, 2010 – comScore, a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 56 days of the November – December 2010 holiday season. For the holiday season-to-date, $30.81 billion has been spent online, marking a 13-percent increase versus the corresponding days last year. The most recent week (week ending Dec. 26) witnessed $2.45 billion in spending, an increase of 17 percent versus the corresponding week last year.(more…)
*Cyber Monday, Which Remains Only Billion Dollar Day on Record , Likely to Become Heaviest Spending Day of the Year for First Time*
RESTON, VA, December 19, 2010 – comScore, a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 47 days of the November – December 2010 holiday season. For the holiday season-to-date, $27.46 billion has been spent online, marking a 12-percent increase versus the corresponding days last year. The most recent week (week ending Dec. 17) reached $5.15 billion in spending, an increase of 14 percent versus the corresponding week last year, with four individual days surpassing $900 million, led by Green Monday (Monday, December 13) with $954 million and Free Shipping Day (Friday, December 17) with $942 million. Free Shipping Day achieved a 61-percent increase versus the corresponding shopping day last year, highlighting the appeal and success of the promotion in which more than 1,500 merchants offered free shipping. (more…)
