Category Archives: Technology

China and the Internet

Internet bringing change to Chinese society, China Forum speaker says

The Internet is affecting every facet of Chinese life and shaping public opinion, according to Sanjiu Yan, the guest speaker at the inaugural China Forum, held Friday, Oct. 26, at the University of Delaware.

Yan, a former journalist who is now the dean of the College of Communication at East China Normal University in Shanghai, presented the first talk in the China Forum, a new monthly lecture series hosted by the Confucius Institute at UD. (more…)

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The Relationship between Consumer Behavior and Facebook

We spend a lot of time on Facebook. No joke, right? So it should really come as no surprise that companies have turned to Facebook to appeal more directly to consumers. But how much does business marketing on Facebook affect us?  Recently Chadwick Martin Bailey, a custom market research company, teamed up with Constant Contact to conduct a study on the relationship between Facebook and consumer behavior, polling 1,491individuals 18 and older.

According to some of the highlights from the study:

1. 52% of Americans over 18 spend at least an hour on Facebook each week. That 52% can be further broken down into 29% spend 1-5 hours on the site each week, 11% spend 6-10 hours there, 6% spend 11-20 hours perusing the site, and 6% log 21+hours on Facebook each week. That’s a lot of time on Facebook! (more…)

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Meet the ‘Plumbers’ Powering ‘Halo 4’ Infinity Multiplayer

Members of 343 Industries talk to the Microsoft News Center about the infrastructure behind the “Halo 4” Infinity Multiplayer suite and the video game industry’s shift to a world of 24/7 live services.

REDMOND, Wash. — Oct. 31, 2012 — Meet Jerry Hook and Tamir Melamed, the hardest-working plumbers in the video game world not named Mario or Luigi.

Hook and Melamed lead the engineering team laying the subterranean IT structures that will power every pixel of the multiplayer experience in “Halo 4.” Everything fans experience online – stats, screenshots, the simple joy of blasting a friend or stranger to smithereens – depends on the infrastructure they’ve built over the past year and half. That infrastructure is supported by Windows Azure, which provides the team with the affordable scalability they need to keep a game like “Halo 4” running smoothly for fans. (more…)

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“Nike+ Kinect Training” Provides World Class Athletic Training – at Home

Microsoft and Nike team up to make Nike’s elite athletic training – never before available to the public – available to everyone in the comfort of their living room with the power of Kinect for Xbox 360.

REDMOND, Wash. – Oct. 30, 2012 – Want to get athlete fit? With “Nike+ Kinect Training,” you can just do it in your living room. (more…)

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comScore Releases September 2012 U.S. Online Video Rankings

Maker Studios Inc. Climbs Into #3 Position in YouTube Partner Channels Ranking

RESTON, VA, October 29, 2012– comScore, Inc., a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 181 million U.S. Internet users watched more than 39 billion online content videos in September, while video ad views totaled 9.4 billion.

Top 10 Video Content Properties by Unique Viewers

Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in September with 150.3 million unique viewers, followed by Yahoo! Sites with 57.4 million, AOL, Inc. with 53.8 million, VEVO with 50.3 million and Facebook.com with 46.4 million. More than 39 billion video content views occurred during the month, with Google Sites generating the highest number at 13.1 billion, followed by AOL, Inc. with 741 million. Google Sites had the highest average engagement among the top ten properties. (more…)

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IBM Establishes the Smarter Energy Research Institute to Advance the Utility of the Future

Hydro-Québec (Canada), Alliander (Netherlands) and DTE Energy (USA) Join as the First Members

YORKTOWN HEIGHTS, N.Y. – 25 Oct 2012: IBM today announced the launch of the Smarter Energy Research Institute, a new industrial research collaboration model aimed at accelerating innovation across the global energy and utilities market. Hydro-Québec (Canada), Alliander (Netherlands) and DTE Energy (USA) join as the first members.

The Smarter Energy Research Institute is a new collaboration between corporate research and the energy and utilities industry to transform leading energy companies through the use of predictive analytics, system optimization and advanced computation to deliver better services to their customers. Combining IBM Research’s expertise in the areas of mathematical sciences, computer science and high-performance computing with the deep-power engineering and operational know-how of the participating members, the Institute will focus on five core innovation tracks to pursue joint research and where shared investments, knowledge and capabilities will benefit every member. Each company will identify and be active in up to two tracks that match their business and operational priorities. The areas include: (more…)

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Commentary: John E. Savage – Cybersecurity Needed in the Public Domain

President Obama designated October as National Cyber Security Awareness Month. We asked John E. Savage, the An Wang Professor of Computer Science, to share his views on what can and should be done to ensure cybersecurity at the national level. Savage is active in cybersecurity from both a policy and technology point of view, having spent the 2009-10 academic year in the U.S. Department of State as a Jefferson Science Fellow.

In a major policy speech delivered last week, Secretary of Defense Leon Panetta sparked a new discussion of cyberwarfare threats, warning that cyberattacks “could virtually paralyze the nation.” The three-part response Panetta outlined emphasizes new cyberwarfare capabilities in the Department of Defense, new policies and organizations across the federal government, and stronger partnerships between the government and international partners and domestic industry. (more…)

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Archivist an Expert on All Things ‘Born Digital’

No longer primarily paper documents, donations to the Yale University Library now also come in digital forms and formats — including floppy disks, CDs, DVDs, and flash drives. Archivists are faced with a new and challenging dilemma: how to preserve “born-digital” collections in a form that can be read by available technology and also saved in a way that will be accessible in the future.

At Yale Library’s Manuscripts & Archives department, Mark Matienzo, Digital Archivist, is helping to develop strategies to reclaim and organize information that was created within the past 20 years — on media that may be already becoming obsolete. (more…)

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