Tag Archives: YouTube

comScore Reports Top 20 Web Properties in Poland

*Debut Report on Internet Usage in Poland Shows Prevalence of Local Brands and Heavy Search Activity* 

London, U.K., 29 September, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the first overview of internet usage in Poland based on the comScore Media Metrix audience measurement service, as well as an analysis of Polish search activity in comparison to the European search marketplace. The report showed that Poland’s 17.8 million Internet users age 15 and older were most likely to visit the Google Sites web property (97 percent market penetration), but that local web brands rounded out most of the top 20 properties.

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4 Out of 5 Internet Users in Australia Viewed Online Video in July

*Australians Watched an Average of 7 Hours of Online Video Per Viewer during Month*  

Sydney, Australia, September 9, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its July 2010 rankings of the top video properties in Australia based on data from its comScore Video Metrix service. The report found that 81 percent of Australia’s Internet population viewed video online in July, with an average viewer watching more than 7 hours of video during the month.

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Microsoft Sites Ranks as Most-Visited Online Property in Mexico, Facebook.com Triples in Size

*Instant Messengers Account for 1 in 4 Minutes Spent Online in Mexico* 

Mexico City, 31 August 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on the top Internet destinations and content categories in Mexico based on data from its comScore Media Metrix service.  

The study found that Mexico’s Internet population grew 21 percent in the past year as 16.5 million visitors age 15 and older visited an online destination from a home or work location in July 2010.

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comScore Releases July 2010 U.S. Online Video Rankings

*Facebook.com Climbs to Third in Online Video Content Ranking with 46 Million Viewers*  

RESTON, VA, August 16, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released July 2010 data from the comScore Video Metrix service showing that 178 million U.S. Internet users watched online video content during the month for an average of 14.7 hours per viewer.

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Online Habits: Where Are We Going?

A study by Nielsen into the habits of Internet users in the United States of America might provide a guideline as to future Internet user habits round the globe, since the USA sets the trend in virtual reality. What were the findings of this study? For a start, a huge disparity in Internet access via PC and mobile means. And by 2014, the video will dominate nearly 100% of web-use?

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Social Networking Sites Reach a Higher Percentage of Women than Men Worldwide

*comScore Releases Report, Women on the Web: How Women are Shaping the Internet*  

Reston, VA July 28, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a global report on women’s online usage titled, Women on the Web: How Women are Shaping the Internet, which provides an in-depth analysis of the female Internet user, highlighting key trends by Internet activity, worldwide region and digital channel.  

Among its results, the report found that social networking sites reach a higher percentage of women than men globally, with 75.8 percent of all women online visiting a social networking site in May 2010 versus 69.7 percent of men. To download a copy of Women on the Web: How Women are Shaping the Internet, please visit: www.comscore.com/WomenOnTheWeb

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comScore Launches Video Metrix 2.0 to Measure Evolving Web Video Landscape

*Next Generation Online Video Measurement Service Features Video Ad Reporting*  

*New Metrics Enable Cross-Media Comparability and Help Improve Monetization of the Online Video Medium* 

RESTON, VA, July 15, 2010 – comScore, Inc. a leader in measuring the digital world, today announced the introduction of Video Metrix 2.0, the next generation of comScore’s industry leading online video measurement service.

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