Pottermore, New Website Based on the Hugely Popular Harry Potter Books, Uses Windows Azure to Scale Up to 1 Billion Page Views in First Two Weeks
Windows Azure offered Pottermore the flexibility required to build a massively scalable website in just three months.
REDMOND, Wash. – June 6, 2012 – Eagerly awaiting the launch of Pottermore (www.pottermore.com), the website based on the popular Harry Potter stories, Brittany Talbot and her sister, Priscilla, raced to sign up when the site went live on April 14, 2012.
They weren’t alone. Within hours, thousands of Harry Potter fans were flooding the site and just two weeks after the Pottermore website went live, it received one billion page views, making it one of the most popular sites on the Web. To date, 10 million unique visitors have visited the site, with 25,000 new users signing up every day.
With Harry Potter one of the largest entertainment phenomena of all time, fans of all ages couldn’t wait to experience the world-famous stories, social, and interactive experiences the site offered. “I like being able to go up there and do potions and spells, and walk around where Harry was,” Brittany says. “I read the first book in the first week because I was so excited.” (more…)