ARMONK, N.Y., – 06 Oct 2010: Through Unica, IBM (NYSE: IBM) is acquiring enterprise and cloud-based marketing software 
solutions that help businesses streamline and automate marketing processes, and understand and predict customer preferences. Through both the Unica and Coremetrics acquisitions, IBM will enable its clients to develop more relevant and targeted communications while minimizing marketing expenditures. (more…)
MCLEAN, Va., and REDMOND, Wash. — Oct. 6, 2010 — Hilton Worldwide today announced that it is adopting Microsoft 
Corp.’s collaboration and productivity tools as part of the company’s Innovation Collaborative initiative. Under the terms of this new agreement, Hilton Worldwide will deploy Microsoft SharePoint 2010, Microsoft Office Communications Server, Microsoft Office 2010 and Windows 7 to its employees and business partners at more than 3,600 properties around the world. (more…)
The Census of Marine Life, a ten-year project to catalog all life in the sea, discovered more than 6,000 new species during its “decade of discovery,” scientists reported as they unveiled its results at a finale event in London Oct. 4-6. The collaboration combined the efforts of scientists from research organizations in more than 80 nations, including the Woods Hole Oceanographic Institution (WHOI). (more…)
ANN ARBOR, Mich.— A boldly striped mural designed by a prominent New York artist will decorate the University of Michigan Aerospace Engineering Department’s wind tunnel dome on North Campus. (more…)
*Starting today, authors and publishers worldwide can earn more royalties from every Kindle book sold in the UK*
LUXEMBOURG, Oct 06, 2010 (BUSINESS WIRE) — Amazon (NASDAQ: AMZN) today announced that the 70 percent royalty option for the Kindle Digital Text Platform (DTP) is now available in the UK. For each book sold from 
the Amazon.co.uk Kindle Store, authors and publishers can choose this option immediately and start earning a 70 percent royalty, net of delivery costs. The Kindle Digital Text Platform (https://dtp.amazon.co.uk) is a fast and easy tool which allows publishers and authors around the world to add their books and start selling in the UK Kindle Store (and Amazon’s global Kindle Store on www.amazon.com) in minutes. (more…)
For Trick or Treaters
SUNNYVALE, Calif., Oct 05, 2010 (BUSINESS WIRE) — Yahoo! Inc. (NASDAQ:YHOO) today announced the company has signed a definitive agreement to acquire Dapper (www.dapper.net), a technology platform providing dynamic display ad creation and optimization. Dapper enables advertisers and agencies to quickly and easily build dynamic ad creative, leveraging data to automatically show the right product, offer, or message with each impression. Dapper’s capabilities combined with Yahoo!’s already deep consumer insights will further enhance Yahoo!’s ability to deliver customized and relevant advertising. (more…)
REDMOND, Wash. — Oct. 5, 2010 — Microsoft Corp. (Nasdaq “MSFT”) today announced that Microsoft Dynamics SL 2011, its enterprise resource planning (ERP) solution designed for midsize project-driven organizations, will be generally available in the second quarter of 2011 in English in the United States, Canada, the Caribbean and Puerto Rico. Availability of a Spanish version for Latin America will be announced later. (more…)
