Author Archives: Guest Post

No Left Turn: ‘Superstreet’ Traffic Design Improves Travel Time, Safety

The so-called “superstreet” traffic design results in significantly faster travel times, and leads to a drastic reduction in automobile collisions and injuries, according to North Carolina State University researchers who have conducted the largest-ever study of superstreets and their impacts. (more…)

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Microsoft Demonstrates Windows 7 and Windows Phone 7 Connected Experience Benefits for the Retail and Hospitality Industry at NRF 2011

Shop Direct Group and Tesco demonstrate how Windows 7 and Windows Phone 7 technology connect stores, operations and the mobile shopper from desktops to data centers to digital devices

NEW YORK — Jan. 10, 2011 — Microsoft Corp. today announced that business-critical Windows 7 applications for the retail and hospitality industry will be demonstrated in its booth (No. 836) this year at the National Retail Federation’s 100th Annual Convention & Expo. The demonstrations will showcase how Windows 7 enhances connected store, customer and operations experiences on the desktop as well as via an array of mobile and in-store devices, including smartphones, point-of-sale (POS) devices, self-service transactional kiosks, and informational kiosks, including digital signage. (more…)

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Former World Fellow, Now a Yale Senior, Seeks to Understand the Impact of Conflict

The world that Garentina Kraja ’11 has come to know as a Yale student is vastly different from the one in which she grew up in Kosovo. But memories of the days when she was literally running for her life or watching families identify loved ones killed during the civil war in her homeland are so vivid that they easily bring tears to her eyes. (more…)

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Accenture, comScore, and dunnhumbyUSA Announce Initiation of Breakthrough Study to Help Improve the Value of CPG Brand Websites

*Study to Profile the Retail Brand Buying of Visitors to CPG Brand Websites and Uncover the Best Internet Destinations to Reach Specific Brand Buyers* 

RESTON, VA, Jan. 10, 2011 – Accenture, comScore, Inc., and dunnhumbyUSA today announced a groundbreaking initiative to help consumer packaged goods (CPG) marketers better understand the link between consumers’ usage of brand websites and their in-store brand buying behavior. The results of the study will help CPG brand managers understand how to increase the value from their digital marketing expenditures. The research is being conducted with the endorsement of the Grocery Manufacturers Association (GMA) and the Food Marketing Institute (FMI), with the results to be presented in Spring 2011.  (more…)

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College Students Lack Scientific Literacy, Study Finds

EAST LANSING, Mich. — Most college students in the United States do not grasp the scientific basis of the carbon cycle – an essential skill in understanding the causes and consequences of climate change, according to research published in the January issue of BioScience.

The study, whose authors include several current and former researchers from Michigan State University, calls for a new way of teaching – and, ultimately, comprehending – fundamental scientific principles such as the conservation of matter. (more…)

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Antibiotic Use in Infancy May Increase Risk of Childhood Asthma

Children who receive antibiotics within the first six months of life are at a significantly increased risk of developing asthma and allergies by 6 years of age, even without a genetic predisposition, new research by the Yale School of Public Health suggests. The findings are reported online in the American Journal of Epidemiology. (more…)

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Men With Macho Faces Attractive to Fertile Women, Researchers Find

When their romantic partners are not quintessentially masculine, women in their fertile phase are more likely to fantasize about masculine-looking men than are women paired with George Clooney types.

But women with masculine-looking partners do not necessarily become more attracted to their partners, a recent study co-authored by a University of Colorado at Boulder researcher concludes. (more…)

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