Tag Archives: vimeo

Major secrets of YouTube marketing (Video)

YouTube is a video channel that has witnessed a phenomenal growth in the past decade. Also, it is expected to have a tenfold number of visitors in the next few years. There a number of video sharing and promotion sites other than YouTube such as Vimeo, Metacafe and so on. But since YouTube is directly linked to Google, it has more prominence when compared to the other video sharing sites. YouTube videos are watched by the users for all purposes. Even when a user wants to assemble a PC, he gets ample information through how-to videos that have been put up on YouTube, which helps him a lot. When this is one part of the story, the other part is that this is the reason for many marketers to opt for YouTube videos to promote their products and services. 

The latest trend is to portray some great and useful information which will educate the customers and end users, through which a particular product or service has been promoted. For example, a well-known skincare brand will create videos about interesting topics like, ways to keep your skin glowing throughout the day and so many other tips and in-turn present it in the video that “These useful information has been presented by X” where X is the brand.  (more…)

Read More

UK Mums Are Keen Online Shoppers

*comScore Releases Overview of European Internet Usage for October 2011*

LONDON, UK, 9 December 2011 – comScore, Inc., a leader in measuring the digital world, today released an overview of internet usage in Europe, showing 376.6 million unique visitors went online in October 2011 for an average of 27.8 hours per person. This study highlights internet usage in 49 European markets aggregated into the European region and provides individual reporting on 18 markets. The study also analysed the online behaviour of mothers, defined as females age 25 and older with children in the household, showing their heavy propensity to visit retail sites. (more…)

Read More