Category Archives: Technology

Understanding the How-To of Effective Communication in Small Groups

UA researcher Joseph Bonito is investigating the communication habits of decision-making groups, including North American Quitline staff members and youth involved in Lego robotics teams, to advance what is known about small group communication.

It is likely a daily occurrence: People hold well-intentioned meetings that ultimately turn out to be ineffective.

Why? The list of variables can be astonishingly long, said Joseph Bonito, a University of Arizona communication professor who specializes in small group communication.  (more…)

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QONQR triumphs in fierce mobile games market

Microsoft BizSpark startup combines an inspired gaming premise, rigorous execution and progressive business choices to rise above competition.

REDMOND, Wash. — June 20, 2013 — Mobile users can choose from a vast array of games, so how can game makers stand out in the saturated competitive market?

Typically, success comes either from spending a fortune on marketing or from simply getting lucky, according to QONQR CEO Scott Davis. QONQR (pronounced “conquer”) has crafted a third path: Making a number of contrarian choices that helped lift the startup to profitability and gain a growing base of rabidly enthusiastic customers. (more…)

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Maintaining a Satellite Link: GTRI Agile Aperture Antenna Technology is Tested on an Autonomous Ocean Vehicle

Antenna technology originally developed to quickly send and receive information through a software-defined military radio may soon be used to transmit ocean data from a wave-powered autonomous surface vehicle. The technology, the lowest-power method for maintaining a satellite uplink, automatically compensates for the movement of the antenna as the boat bobs around on the ocean surface.

The Agile Aperture Antenna technology developed by the Georgia Tech Research Institute (GTRI) is expected to provide a more reliable and faster method of transmitting video, audio and environmental data – such as salinity, temperature, fluorescence and dissolved oxygen – from an ocean vehicle to land via satellite. (more…)

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What marketing action makes you business tycoon

To be successful in any business venture, one needs to be creative and utilize all the marketing promotion tools effectively, so as to come up as a successful business developer. One needs to perform certain actions to create a name for oneself in the niche area of specialization.

Below are listed certain tips and rules that one need to follow, so as to become a successful business entrepreneur.

1.) Getting creative

You need to be creative in promoting your business venture. the competition is extremely tough and one needs to be a step ahead of the competitors. Suppose, you are in the business of designing t shirts for young generation. Take help from social media websites as Facebook as the same offers huge potential to promote your product and service. (more…)

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Oscar winner Randy Thom discusses sound design in first film of new series

Microsoft’s new film series “On the Whiteboard” explores topics at the intersection of technology and culture, and introduces people, places and things behind the products.

REDMOND, WASH. – June 17, 2013 – In the first episode of Microsoft’s new film series “On the Whiteboard,” Editor Pamela Woon chats with two-time Oscar winner Randy Thom about the (often underestimated) importance of sound in human-technology interactions.

Thom, the lead sound designer at Skywalker Ranch who worked on films such as The Incredibles, Castaway and Forrest Gump, says that people rarely consider the significance of those signature sounds that come from their trusty devices, whether it be a cell phone, a computer or a tablet. (more…)

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Designing a culturally enlightened experience for the car of the future

Microsoft’s Windows Embedded Automotive team is creating automotive solutions that meet the needs of drivers and passengers in Brazil, Beijing and points in between.

REDMOND, Wash. — June 12, 2013 — Nothing epitomizes the American car experience like the road trip. For many Americans, the image of a two-lane highway stretching toward the horizon evokes a certain sense of adventure and longing for the open road, to pack your bags and head out with no itinerary or timeline. The opposite is true in Asia, where the adventure stems more from the perpetual traffic jams and unpredictable driver behavior in mega-cities like Bangkok, Beijing and Seoul. (more…)

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Excessive Facebook Use Can Damage Relationships, MU Study Finds

Using Facebook too much can lead to cheating, breakup and divorce

COLUMBIA, Mo. ­— Facebook and other social networking web sites have revolutionized the way people create and maintain relationships. However, new research shows that Facebook use could actually be damaging to users’ romantic relationships. Russell Clayton, a doctoral student in the University of Missouri School of Journalism, found that individuals who use Facebook excessively are far more likely to experience Facebook–related conflict with their romantic partners, which then may cause negative relationship outcomes including emotional and physical cheating, breakup and divorce. (more…)

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Small and midsize companies in the cloud reap security, privacy and reliability benefits

Microsoft study shows 94 percent of small and midsize companies gain security advantages — contradicting perceptions that hold others back from adoption.

REDMOND, Wash. — June 11, 2013 — A study released today reveals that, in addition to time and cost savings, small and midsize businesses (SMBs) in the U.S. that use a cloud service gain significant security, privacy and reliability advantages compared with companies that have not adopted the cloud. The study, commissioned by Microsoft Corp., shows that perceptions of the cloud held by nonusers directly contrast with the real experiences of cloud adopters. (more…)

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