Designing a culturally enlightened experience for the car of the future
Microsoft’s Windows Embedded Automotive team is creating automotive solutions that meet the needs of drivers and passengers in Brazil, Beijing and points in between.
REDMOND, Wash. — June 12, 2013 — Nothing epitomizes the American car experience like the road trip. For many Americans, the image of a two-lane highway stretching toward the horizon evokes a certain sense of adventure and longing for the open road, to pack your bags and head out with no itinerary or timeline. The opposite is true in Asia, where the adventure stems more from the perpetual traffic jams and unpredictable driver behavior in mega-cities like Bangkok, Beijing and Seoul. (more…)