Tag Archives: online channel

Colombia Internet Audience Increases 31 Percent in Past Year to Rank as Fastest-Growing Market in Latin America

*comScore Offers Complimentary Webinar: State of the Internet Colombia* 

Bogotá, Colombia, December 9, 2010 – comScore, Inc., a leader in measuring the digital world, today released results from its latest study on Internet usage in Colombia. The report found that Colombia is the fastest-growing Internet market in Latin America, growing 31 percent in the past year to reach 11.8 million unique visitors in September 2010. comScore will present the complete results of the study during a live, complimentary webinar: The State of the Internet Colombia, on Thursday, December 16. To register for the webinar, please visit: https://www1.gotomeeting.com/register/588462985 

“The online channel in Colombia has experienced expansive growth in the past year with more people accessing the Internet as part of their daily routine,” said Hugo Hernández, comScore country manager for Colombia. “As one of the fastest-growing online markets, Colombia offers significant potential for digital innovation and development as more industries, such as retail and travel, begin to integrate the online channel into their business strategies.”  (more…)

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comScore Announces New Initiative For No Cost Tagging of Website Server Data with Media Metrix 360 in Hong Kong and Taiwan

*comScore’s Unified Digital Measurement Approach Continues to Gain Industry Support*

 *Yahoo! Sites Ranks as Top Internet Property in Hong Kong*

Hong Kong, October 21, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that it will offer free participation in Media Metrix 360 to online publishers in Hong Kong and Taiwan. Under this new initiative any publisher can now participate in Media Metrix 360 measurement with no implementation fee for tagging their website server data, providing publishers of all sizes the ability to participate in this enhanced, unified approach to digital measurement. comScore also announced growing industry support of the comScore Media Metrix 360 measurement solution, with Discuss.com.hk and Uwants.com recently becoming the first Hong Kong-based publishers to participate in this approach. (more…)

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