Category Archives: Technology

Newspaper web ads not to blame for print advertising decline

ANN ARBOR — An open question as the newspaper industry struggles with declining revenues and profits is whether online ads cannibalize print advertising.

New research from S. Sriram, assistant professor of marketing at the University of Michigan Ross School of Business, finds that’s not the case. Analyzing five years of data from a top newspaper showed less than 8 percent of the print advertising decline was due to a shift to online ads on the paper’s website. (more…)

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New cybersecurity report from Microsoft details risks of running unsupported software

Findings highlight importance of using modern software to help protect against cybercriminals.

REDMOND, Wash. — On Tuesday, Microsoft Corp. released its Security Intelligence Report volume 15, which analyzes threat intelligence from more than 1 billion systems worldwide to provide in-depth perspectives on exploits, vulnerabilities and malware to help customers manage risk. Among other intelligence, the report examines the security risk that consumers and businesses face when using unsupported operating systems and software and looks at the implications of using Windows XP once support, including security updates, ends April 8, 2014. In addition, new telemetry compares the security of modern operating systems such as Windows 8 with older operating systems such as Windows XP that, according to StatCounter, make up approximately 21 percent of operating systems used today.

The report found these top three worldwide threats for those running Windows XP: (more…)

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The 2014 Solar Decathlon Europe: Brown/RISD/Erfurt team designs Techstyle Haus

Students at Brown, RISD, and the University of Erfurt are tackling a great challenge: Build a house that uses 90 percent less energy than a typical house, make it liveable, flexible, durable, and lightweight enough to be shipped from Providence to France — and design it better than 19 other top teams from around the world. That’s the Solar Decathlon. The Brown-RISD-Erfurt team calls its entry the “Techstyle Haus.” (more…)

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Have you assessed your machine safety lately?

If the answer is no, then we have things to talk about. Read on!

Every day we rely on the help of machines to complete our daily tasks. Machines have become like the ‘bridesmaids’ of humans. We have constructed them and engineered them over thousands of years to be our sidekicks, our helpers, our seconds. So much so that we can forget that they are there sometimes. (more…)

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IBM Study Reveals Businesses Using Cloud Computing for Competitive Advantage Can Generate Double Revenue and Profit Compared to their Peers

Cloud Ranks Higher on Agenda of Business than IT
IBM Collaborates with 100 Universities globally to Develop Cloud Skills for the Jobs of the Future

Armonk, N.Y. – 24 Oct 2013: IBM today announced that organizations gaining competitive advantage through high cloud adoption are reporting almost double the revenue growth and nearly 2.5 times higher gross profit growth than peer companies that are more cautious about cloud computing, from a recent survey conducted with more than 800 business decision makers and users worldwide. [1]

IBM’s survey also revealed that the cloud’s strategic importance to decision-makers, such as CEOs, CMOs, finance, HR and procurement executives, is poised to double from 34 percent to 72 percent – vaulting over their IT counterparts at 58 percent. (more…)

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Yoga accessible for the blind with new Microsoft Kinect-based program

In a typical yoga class, students watch an instructor to learn how to properly hold a position. But for people who are blind or can’t see well, it can be frustrating to participate in these types of exercises.

Now, a team of University of Washington computer scientists has created a software program that watches a user’s movements and gives spoken feedback on what to change to accurately complete a yoga pose. (more…)

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Einer von sieben Smartphone-Besitzern in Europa tätigt Online-Einkäufe über sein Mobiltelefon

Zugriff auf Retail Webseiten über Smartphones zum Vorjahr um 43 Prozent gestiegen

Frankfurt, 22. Oktober 2013  – comScore, Inc., eines der führenden Unternehmen in der Messung der digitalen Welt hat heute eine Analyse der Mobiltelefonnutzung in den fünf führenden europäischen Märkten (Frankreich, Deutschland, Italien, Vereinigtes Königreich und Spanien – zusammengefasst als EU5-Region) auf Basis von Daten des comScore MobiLens Service veröffentlicht. Die Studie zeigt, dass die mobile Nutzung von Retail–Webseiten im Vergleich zum Vorjahr um 43 Prozent anstieg. 20,4 Prozent der EU5-Smartphone-Besitzer nutzen Retail Apps und Sites auf Ihrem Mobiltelefon. Darüber hinaus berichtete einer von sieben Smartphone-Besitzern bereits eine  Kaufhandlung über das Mobiltelefon getätigt zu haben. (more…)

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IBM and Libelium Launch Internet of Things Starter Kit

New platform offers IPv6 connectivity for any single sensor

REDWOOD CITY, Calif., ZARAGOZA and ZURICH – 21 Oct 2013: IBM and Libelium, a wireless sensor network hardware provider, today released an Internet of Things Starter Kit to enable dozens of sensor applications ranging from monitoring parking spaces or air pollution to providing assistance for the elderly.

Created by IBM scientists and Libelium engineers to ease application development, testing, and scalability of wireless sensor networks (WSN), the new Internet of Things Starter Kit integrates Libelium’s Waspmote wireless sensor platform with IBM’s Mote Runner software and 6LoWPAN, which allows every single sensor and device to connect directly to the Internet using the new IPv6 protocol. (more…)

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