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Student Startup Aims to Prevent Traffic Jams

Winners of the second annual Imagine Cup Grants program, part of Microsoft’s YouthSpark initiative, include student startups aiming to eliminate traffic jams and bring cheap, effective ways to diagnose childhood pneumonia.

MOUNTAIN VIEW, Calif. — Dec. 4, 2012 — Traffic jams typically produce little more than frustration, profanity, and CO2. Four years ago, though, they happened to give Christian Brüggeman an idea.

He was sitting in a London Starbucks with a friend and fellow computer science student. As they chatted, they noticed that one street outside was choked with cars while another was practically empty.

They wondered why drivers weren’t taking advantage of every possible route. If cars could be directed along less-congested roads, wouldn’t that prevent back-ups before they began? (more…)

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