Tag Archives: political preferences

Mitt Romney’s Face Looks Different to Republicans and Democrats

Political opinions can influence how people perceive a candidate’s facial characteristics  

COLUMBUS, Ohio – A new study suggests that political bias can influence how people perceive the facial characteristics of a presidential candidate – even after seeing his face on TV thousands of times.

The study of Ohioans immediately before and after the 2012 presidential election showed that people’s mental representation of Republican candidate Mitt Romney’s face differed based on their political persuasion. (more…)

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Tendency to Fear is Strong Political Influence

Fear can play a role in influencing political attitudes on hot-button issues like immigration, according to new research co-authored by Brown political scientist Rose McDermott. The study, published in the American Journal of Political Science, shows that individuals who are genetically predisposed to fear tend to have more negative out-group opinions, which play out politically as support for policies like anti-immigration and segregation. 

PROVIDENCE, R.I. [Brown University] — It’s no secret that fear is a mechanism often used in political campaigns to steer public opinion on hot-button issues like immigration and war. But not everyone is equally predisposed to be influenced by such a strategy, according to new research by Rose McDermott, professor of political science, and colleagues published in the American Journal of Political Science. (more…)

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