Tag Archives: marketing

New Technique Could Boost Online Word-of-Mouth Marketing

Researchers from North Carolina State University and the Open University of Catalonia have developed a technique for creating complex predictive tools that can be used to make effective decisions about word-of-mouth marketing for online products and services. (more…)

Read More

7 Uses for Glass Whiteboards in the Educational & Corporate World

*Glass dry erase: the Eco-friendly way to make your work life easier*

As a professional in the corporate realm, I’m always amazed at the amount of tools at our disposal that we don’t take advantage of. Take Eco-friendly glass whiteboards for example. These glass dry erase boards are similar to their traditional whiteboard counterparts—just swap the chemical coverings of traditional dry erase with a durable, recyclable surface that wipes clean quickly without ghosting or staining.

Glass dry erase boards will not only last the life of the wall that’s holding it up at your school or corporate office; they also take on many responsibilities when it comes to making your work life easier, for example: (more…)

Read More

Fast Food Restaurants Dish Up Unhealthy Marketing to Youth

Children as young as age 2 are seeing more fast food ads than ever before, and restaurants rarely offer parents the healthy kids’ meal choices, according to a new study from Yale’s Rudd Center for Food Policy & Obesity. The new evaluation, the most comprehensive study of fast food nutrition and marketing ever conducted, shows that fast food marketers target children across a variety of media and in restaurants. In addition, the study finds that restaurants provide largely unhealthy defaults for the side dishes and drinks that come with kids’ meals. The detailed findings of this study will be presented in Denver today during the American Public Health Association’s annual meeting. (more…)

Read More