I vs. We: Individuals Perform Better When Focused on Team
EAST LANSING, Mich. — Individuals perform better and are more confident when they practice motivational tactics focused not on them but on the team they belong to, according to a recently published study by Michigan State University researchers.
The findings, published in the Journal of Sports Sciences and led by Veronica Son and Deborah Feltz of the Department of Kinesiology, reveal that simply changing “I” to “we” in self-talk motivational statements has a significant impact on an individual’s – and thus a group’s – performance. (more…)