IGH Solutions Drives User Adoption Up by 246 Percent by Switching From Salesforce.com to Microsoft Dynamics CRM
*With new deployment, company increases ROI by 595 percent and resolves data entry issues.*
REDMOND, Wash. — Nov. 23, 2010 — Microsoft Corp. today highlighted the benefits attained by IGH Solutions, a world leader in developing and delivering innovative solutions for specialty and dimensional printing, in three years 
since switching from Salesforce.com to Microsoft Dynamics CRM. They include an increase in sales-team productivity valued at $1.2 million, nearly $400,000 in reduced costs for licensing fees, a 246 percent increase in user adoption, and an ROI of 595 percent — all realized by establishing a cost-effective and standardized sales-force automation solution for use across the enterprise.
With Microsoft Dynamics CRM, IGH Solutions also resolved integration and data entry issues that had plagued the company because Salesforce.com could not integrate with its Hagen ERP system. In addition, the company was able to capitalize on its existing investment in Microsoft business productivity software, including Microsoft Outlook, Microsoft SharePoint, Microsoft Office, Microsoft InfoPath and Microsoft SQL Server, because of the interoperability Microsoft Dynamics CRM has with these applications. (more…)