*No. 1 online sports destination announces new relationship with leading sports radio network*
SUNNYVALE, Calif.– Yahoo!, the premier digital media company, and Gow Broadcasting, LLC (formerly Mission Media Group, LLC), today announced the launch of Yahoo! Sports Radio. The new, national sports radio network can be heard on over 180 affiliate radio stations across the country, Sirius Satellite Radio, and a number of digital and mobile partners. This partnership enables Yahoo! Sports — the No. 1 destination for online sports with more than 50 million monthly unique users — to reach its avid fans in the largest local sports markets across the country.
“Yahoo! Sports Radio builds on our leadership as the No. 1 sports site online and creates a national and local outlet for our brand and talent,” said Ken Fuchs, VP Yahoo! Media Network. “As Yahoo! Sports covers the biggest events, stories and athletes on and off the field, our partnership with Gow Broadcasting will provide more access to our users and solutions to our advertising partners that want to connect with them wherever they consume sports.” (more…)