JAY-Z Promoting New Book Via Bing Interactive Search Game
*Bing and JAY-Z are partnering to promote the hip-hop star’s new book, “Decoded.” Bing created a multi-platform search experience and interactive game, where fans can immerse themselves in JAY-Z’s life and lyrics and search for the book’s pages, which are being hidden in the real world.*
REDMOND, Wash. — Oct. 18, 2010 — Hip-hop icon JAY-Z is turning to Bing to help “decode” his life and lyrics for fans. (more…)